Created by Soko, the intervention explores the cultural universe of the singer. Are you fluent in Anitta? In partnership with Spotify, the Museu da Língua Portuguesa in São Paulo is hosting the temporary activation “Do You Speak Anitta?” starting on May 28. Visitors are invited to dive deep into the musical universe of the singer […]
The brand’s initiative is an unprecedented project on the audio platform and replaces the traditional advertising format Those who don’t subscribe to the premium version of Spotify knows that the ads can ruin the vibe of their favorite playlists. But Budweiser created a new way of advertising with UninterruptAds: a pioneering initiative that converts songs […]
Help save a heart with the songs you heart on Spotify – new CPR training harnesses the listening habits of millions to save lives
The British Heart Foundation (BHF) hopes to save lives with Lifesaving Beats, a bespoke campaign leveraging the world’s most popular audio streaming service, Spotify, to help teach CPR in 15 minutes to anyone, all to the beat of a song you love. Now live, with creative by Saatchi & Saatchi, the free programme will invite […]
Spotify’s Astrological collab with Bumble
created by makemepulse
Astrology is a guiding light for Gen Z as they turn to the stars for their journey in love, self-help, and more. To help beginners explore astrology and give fans a hub to learn more – global interactive production studio, makemepulse, created a new microsite experience for Spotify. Aiming to bring users in the US […]
Spotify Technology S.A. (NYSE:SPOT), the world’s most popular audio streaming subscription service, today announced that the company has entered into a definitive agreement to acquire Megaphone, one of the world’s most innovative podcast advertising and publishing platforms. Together, Spotify and Megaphone will help advertisers and podcast publishers realize the full potential of podcasts. The two […]
Leaders in beauty and streaming audio develop innovative program to engage with consumers in support of new
Today, Estée Lauder announced the brand’s new multifaceted campaign with Spotify, providing listeners with a customized playlist and product sample offer for relaxing moments This year, consumers are turning to audio, including music and podcasts, as a source of relaxation and this unique partnership leverages Spotify’s unique streaming intelligence to offer listeners a customized calming playlist […]
As people seek creative ways to stay active and safely engage with family and friends in our new virtual world, streaming audio continues to own the moment. Audio is primed for this moment, providing marketers with a flexible and easy-to-use creative storytelling channel. Today, Spotify x announce the launch of The Michelob Playlist Maker on Spotify in Canada, the […]
Last year, nearly 6 million minutes of Summer songs were streamed each day during the Summer season on Spotify Free. While summer may look a bit different this year, feel-good playlists are ideal for throwing your window open or heading outside to soak up some sun, so it’s no surprise that we’ve seen a 245% increase in summer-themed playlists in […]