To spread awareness on the Dubai Fitness Challenge 2018 (DFC) and encourage health and well-being across the Emirate, du created a motto: #WalkTheTalk, motivating its employees and inspiring the wider community to commit to the challenge and lead more active and healthy lives. To bring the idea to life, the brand, in association with […]
TBWA\RAAD have launched their latest campaign for the INFINITI Q50 in the Middle East. The brand plans to hijack the conversation around the biggest tournament on the planet, without being an official sponsor. As the Middle East gets ready for Russia, so do the official and non-official sponsoring brands. In a field where big budgets […]
