Tech leaps, shifting audience behaviors, and cultural and political movements are colliding to reshape the media landscape in 2025. Teads, the global media platform, today unveils Tech Themes 2025, a comprehensive exploration of five key themes poised to redefine advertising strategies for the year ahead. Derived from the Teads Global Tech Themes Survey¹, insights from the […]
Extending advertiser reach on one of the world’s leading smart TV operating systems, Teads now enables exclusive access to Hisense’s prominent content selection portal in the UK, US, Mexico, Brazil, Italy, Australia, and Canada Teads, the global media platform, today announced an exclusive international partnership with VIDAA USA, the Smart TV operating system company powering Hisense Smart TVs […]
The solution is available globally making Teads one of the largest open internet platforms to offer Dynamic Product Ads (DPA). Teads, the global media platform, today introduced its new Contextual Commerce solution powered by Dynamic Product Ads (DPA), making the company one of the largest DPA open internet platforms. As personalized shopping demand grows, this innovation […]
A new 2024 Festive Insights report from Teads, the global media platform, reveals that young people are more optimistic about Christmas, with almost two thirds (65%) of 18-34-year-olds in the UK anticipating a better Christmas in 2024. This compares with 42% of UK consumers overall that expect Christmas to be better this year than in recent years. […]
Prospective auto buyers’ motivations, timelines, vehicle preferences and more revealed in Teads’ latest report Teads, the global media platform, has revealed the UK findings of the company’s latest global report, “Shifting Gears: Understanding the New Dynamics of Auto Buying Worldwide.” Based on research conducted across 17 markets, the latest findings shed light on the key […]
Teads, the global media platform, has today signed a partnership deal with leading LGBTQ+ lifestyle publisher Attitude. As a leading supplier to the world’s most premium publishers and content creators, Teads’ exclusive partnership with Attitude expands on the platform’s focus rooted in providing high quality media with access to diverse and direct inventory. Ensuring brands […]
Teads now enables brands to extend social campaign reach by over 100 million additional users and achieve improved media performance
Teads, The Global Media Platform, unveils inRead Social, a new product enabling advertisers to extend social media campaign creatives to Teads’ platform of premium publishers. Teads’ inRead Social is designed to be a powerful, frictionless complement to brand’s social media activations. By leveraging inRead Social as an extension to existing social campaigns, brands can now benefit […]
Teads, The Global Media Platform, unveils the digital world and new technologies are radically “disrupting” the beauty/skincare consumer journey. Sustainability, suitability and inclusion are the 3 values are the top drivers of their purchase path. A new study through Global Web Index (GWI) unveils buying behaviour, advertising influence and the role of technology for global […]
Teads, The Global Media Platform, has appointed communications agency Bluestripe Media to support its mission in providing the best advertising experiences for brands, publishers and consumers. The appointment marks a new era for Teads, celebrating its shift from video advertising to becoming one of the world’s largest media platforms. Bluestripe will work with Teads to develop a […]