The New York Times to launch slate of VR films, will give out 1M+ Google Cardboard viewers for free

By on    Latest, Marketing, Media, Mobile  

The New York Times to launch slate of VR films, will give out 1M+ Google Cardboard viewers for free

The New York Times will distribute Google Cardboard virtual reality (VR) viewers to its home-delivery newspaper customers in the U.S. as part of a new campaign. The media giant has partnered with Google for the initiative, and will deliver more than one million of the units to readers’ homes over the weekend of November 7-8. […]

In Google Earth Ad, Man Is Tearfully Reunited With His Long-Lost Family

By on    Advertising, Latest, Marketing, People  

In Google Earth Ad, Man Is Tearfully Reunited With His Long-Lost Family

This advertisement cleverly underlies the touching story of Saroo Brierley, a man who finds his family after more than 25 years of separation, with the remarkable technology of Google Earth. Brierley was born in India, but unfortunate circumstances caused him to become stranded on board a runaway train. He was adopted by an Australian family […]