Mom is the ultimate linemate – #ThanksMom campaign praises the role of loved ones in hockey
Family members play a pivotal role in supporting athlete's road to success. ŠKODA’s #ThanksMom campaign focuses on the person who is there for the player every day of the year, in times of victory, loss and all the hard work: their mother. The campaign brings over 300 mothers to enjoy the 2022 IIHF World Championships live.
Mom is the ultimate linemate – #ThanksMom campaign praises the role of loved ones in hockey