Specsavers today unveils a new extended TV advert as part of its Kiss Clash campaign, that will run during Love Island commercial breaks from 3 July – 13 August. Based on the creative ‘Don’t let glasses get in the way of kissing’, the refreshed campaign follows the success of its inaugural Kiss Clash campaign, which […]
Specsavers announces the appointment of Sid Tomkins as Head of Design for The Agency. Having worked as a consultant for Specsavers since July 2022, Tomkins will be responsible for the Design output of the in-house Agency. Prior to joining Specsavers, Tomkins spent 20 years building and managing design departments and studios for agencies including BBH […]
The award-winning campaign, which has captivated the brand’s audiences in major global markets for over twenty years, brings Canadians in on the inside joke with TV ads, out-of-home, radio, digital and transit ads. Specsavers debuts its iconic 20-year tagline, “Should’ve Gone to Specsavers,” in Canada on April 24, 2023, in a new integrated multi-channel campaign. […]
First major campaign from Specsavers to highlight contact lenses with a free trial Specsavers today launches its first major campaign around its contact lens offering with a playful look at the challenges of kissing for glasses wearers. The campaign – Kiss Clash – focuses on the creative ‘Don’t let specs get in the way […]
Lost and Found campaign highlights everyday hearing loss scenarios through press, out of home and digital executions
A new campaign from The Agency at Specsavers aims to challenge the misconceptions that hearing aids are just for the deaf, by highlighting everyday hearing loss scenarios that everyone can relate to. In unmistakably Specsavers tone of voice, Lost and Found draws on insight that hearing is as individual as vision, entertainingly informing consumers that […]