Aquafresh unveils partnership with Disney Junior

Aquafresh unveils partnership with Disney Junior

From February 2019, Aquafresh, one of the UK’s number one kids oral care brand, will be launching a year-long partnership with Disney Junior, the home of Disney’s best loved pre-school TV shows. The sponsorship package will span several touchpoints, from Disney Junior TV 10” short clips on popular shows, to YouTube advertising across Disney’s network […]

Arm & Hammer launches “apothecary tent” experiential campaign at Wilderness Festival

Arm & Hammer launches “apothecary tent” experiential campaign at Wilderness Festival

Arm & Hammer has announced an experiential campaign to promote their toothpaste at Wilderness festival. The campaign was conceived and developed by Chorus, the specialist content and partnerships division at Maxus. It features an “apothecary tent,” which illustrates the benefits of baking soda, the toothpaste’s key differentiating ingredient. The use of baking soda promises a […]