AppNexus teams up with Axel Springer and Schibsted in Supporting IAB Europe’s Transparency and Consent Framework

AppNexus teams up with Axel Springer and Schibsted in Supporting  IAB Europe’s Transparency and Consent Framework

Last month, AppNexus announced support of IAB Europe’s Transparency and Consent Framework and encouraged their clients to adopt it. The Framework provides publishers and advertisers with full optionality to comply with the ePrivacy Directive and the transparency and legal basis requirements of the GDPR according to local interpretations of the requirements for both the directive […]