Wunderman Thompson Predicts 100 Trends That Will Define 2022
Wunderman Thompson Predicts 100 Trends That Will Define 2022
ITB Worldwide launches ‘The Power of Influence’ quarterly trends report to coincide with revamped website reflective of progressive positioning in the influence space
ITB Worldwide, the full-service talent + influencer marketing agency that connects brands with culture, has announced the launch of ‘The Power of Influence’, its quarterly talent + influencer trends and insights review, to connect people in the marketing industry with the most current information about the world of Influence. Each quarter, ITB’s team of culturally […]
5 Reasons Why Major Businesses Are Adopting Agile Across Their Organisation
In a new industry survey 89.7% of client businesses said that the most significant thing they are changing in 2021 is ‘ways of working’, with more than a third of those questioned planning to change something as fundamental as a business model. A major trend in line with this wave of organisational change is a […]
Audio Brand Trends 2021: how the sound of brands will change next year
Looking at trends that will define media, tech and marketing in 2021, amp – world-leading sonic branding agency – has earmarked the four key audio technology trends that we need to be listening to. Based on interviews and interactions with more than a hundred leading brands, amp has identified the areas of sonic branding and tech innovation […]
Think Forward 2021 report reveals the six trends that will shape social media next year
We Are Social’s research shows people turning to social media for intimacy, advocacy and the simple life
Global socially-led creative agency, We Are Social, has launched the latest edition of its annual trends report, Think Forward 2021. Focused on the notion of ‘The Social Reset’, the report recognises the role that social media has played in shaping people’s experiences in a highly disruptive 2020, and how relationships with these channels have undergone an […]
Kin + Carta Launches 2020 Change Report: Trends, Technology and The World in Progress
Report covers 9 themes across new opportunities, new tools, and advancing change; addresses the ways in which businesses can continue to harness changes to create progress.
Kin + Carta, the global consulting firm, has launched its 2020 Change report: Trends, Technology and The World in Progress. The report covers nine themes across three categories: new opportunities, new tools, and advancing change. This year’s themes include The Great Data Reckoning, which sheds light on the tipping point we’ve reached in the world when it comes […]
Red Havas Predicts 10 Global Trends to Impact Communications in 2020
Red Havas, the global Merged Media micro-network, today released its annual Red Sky Predictions report, which takes a look at the 10 global trends that will shape communications and cultural norms over the next year and beyond. From technology-led trends, such as our increasing reliance on cognitive communications and how data can do good, to concerns about post-truth politics and the fight against sport-washing, the report analyses business challenges and opportunities around the world and the impact for communications. […]
The retail CMO’s seasonal trends checklist
By Michael Poyser, Chief Analytics Officer of Ecrebo
Life can be tough for a chief marketing officer working in retail. As well as delivering the best customer experience across multiple channels, the pressure is on to improve the ROI from marketing campaigns and deliver personalisation in a world where consumers increasingly expect it. CMOs need to ensure that they communicate with customers at the […]
Gartner Identifies Top Consumer Trends for Marketing Leaders in 2020
Marketing Leaders Must Stay Alert of These Trends That Are Shaping Consumer Culture in 2020
Too late to shop green, rise of the rewatch, morphing money and algorithm hacking are the top consumer trends that will have the largest impact on marketing leaders and their organizations in 2020, according to Gartner’s Consumer Top Trends, 2020. “In 2020, we will see an overarching theme of consumers reconsidering consumerism — the constant acquiring […]
Business Reconsidered: Organisations Must Rethink their Fundamentals, Reveals New Fjord Trends Report from Accenture Interactive
Fjord Trends 2020 highlights seven emerging trends expected to shape the business of experience
Following an unprecedented streak of fast-paced growth and profitability, businesses are beginning to feel the need for deep soul searching. As a new decade approaches, they must look inwards for a total re-examination of their purpose and place in the world, says a new report by Accenture (NYSE: ACN). Now in its 13th year, Fjord Trends 2020 takes its annual […]