Macmillan announces ambitious new brand strategy and identity

Macmillan announces ambitious new brand strategy and identity

Macmillan Cancer Support launches its new multi-channel advertising campaign, bringing to life its new brand platform ‘Whatever cancer throws your way, we’re right there with you.’ The charity is aiming to reach more people living with cancer and increase its relevance to people at all stages of the disease, their families, friends, communities and its […]

Domino’s Launches New Year’s Day Campaign – ‘The Official Food of Your Happy Place’

Domino’s Launches New Year’s Day Campaign – ‘The Official Food of Your Happy Place’

Following on from last year’s incredibly successful ‘Recovery Channel’, Domino’s yet again found another way to help the masses recover from the night before, on New Year’s Day. ‘The Official Food Of Your Happy Place’ is a one-day campaign created by VCCP, which let people take a break from the night before’s grogginess, by visiting […]

Domino’s is “the Official Food of the Night In, Before the Night Out” in New Campaign

Domino’s is “the Official Food of the Night In, Before the Night Out” in New Campaign

Domino’s, the UK’s best loved pizza, is launching the next instalment in its brilliant “The Official Food of Everything” campaign. Everyone loves a pizza night in with friends as they are getting ready for a night out, so it seemed only logical for Domino’s to make this ritual official. That’s why they’ve named themselves “The […]

Domino’s Unveil the Cheeseburger Pizza in New ‘the Official Food of WTF!’ Campaign

Domino’s Unveil the Cheeseburger Pizza in New ‘the Official Food of WTF!’ Campaign

Domino’s, one of the UK’s best loved pizza, has launched its new Cheeseburger pizza. With a campaign aptly named ‘The Official food of WTF!’, VCCP has created a series of social films, which explore the sensory experience enjoyed as you dive into Domino’s newest pizza creation. The films feature a split screen; in the bottom […]

2,000 “lost teddy bears” to appear on UK high streets to launch World Vision UK’s latest campaign

2,000 “lost teddy bears” to appear on UK high streets to launch World Vision UK’s latest campaign

Two thousand “lost teddy bears” will appear on UK high streets this week, to mark the launch of international children’s charity World Vision UK’s latest campaign. The campaign created by VCCP, aims to raise awareness of the dangers children face in the world’s poorest communities and encourage people to sponsor a child. This is the […]

O2 and NSPCC partner on Voice activated ‘Kids Vs Parents’ Quiz created by VCCP

O2 and NSPCC partner on Voice activated ‘Kids Vs Parents’ Quiz created by VCCP

O2 and the NSPCC have launched a quiz pitting the digital knowledge of parents’ vs kids to encourage families to have conversations about their online activity and help to bridge the generational language gap. The need for the game, created by VCCP and available on Amazon Alexa, is highlighted by research commissioned by the partnership showing  nearly […]

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