British Red Cross asks people ‘What did you do?’ to show the power of kindness during COVID-19.

British Red Cross asks people ‘What did you do?’ to show the power of kindness during COVID-19.

The British Red Cross has launched a new TV advert as part of its wider ‘Kindness will keep us Together’ campaign, to reassure the public that although this virus may keep us apart, kindness will keep us together. The advert premiered on national television this week on ITV, Channel 4, and Sky amongst others.  It will run for two weeks and […]

New ‘VOICES’ Adverts Offer Hope For Post-Pandemic Life And Highlight Current Support For Members

• Nationwide Building Society’s latest TV adverts to launch this week • Films showcase artists answering the question ‘What would you like to say to yourself in six months’ time?’ • Adverts highlight where to find information about the support Society is providing to members financially impacted by coronavirus • Latest adverts form part of Society’s wider ‘Voices Nationwide’ advertising campaign

New ‘VOICES’ Adverts Offer Hope For Post-Pandemic Life And Highlight Current Support For Members

Nationwide Building Society is this week launching a new series of TV adverts to showcase different real-life voices and stories of how people are coping with life during lockdown as well as sharing their thoughts and feeling of what life may be like for them post-pandemic. The new ‘Voices Nationwide’ adverts also highlight where to […]

VCCP Creative asks if gendered phrases sit comfortably with you?

VCCP Creative asks if gendered phrases sit comfortably with you?

VCCP Creative Director Laura Muse has created “does this sit comfortably with you?”  The project to mark International Women’s Day, features a series of cushions embroidered with subtly gendered phrases that men and women still use in the workplace.  The one-off initiative is designed to call these out and act as a gentle reminder for […]

VCCP appoints Chief Data Officer

VCCP appoints Chief Data Officer

Claire Tusler has joined VCCP as Chief Data Officer.  She joins from Proximity where she was Head of Data and Analytics.  Claire brings with her more than 20 years data experience, beginning her career at TMW, helping British Airways set up their first Single Customer View database whilst also enabling Diageo to sell more Guinness. […]

Striking street art mural unveiled in Shoreditch

Provocative work by VCCP for Create

Striking street art mural unveiled in Shoreditch

Create, a UK charity that empowers lives through the creative arts, has today unveiled a striking street art mural in Shoreditch.  The wall has been painted black and poses the question “Could you use a needle at 9 years old?” in bold red lettering. The campaign, developed by VCCP in partnership with Global Street Art, […]

Mondelez International selects VCCP as lead strategic and creative agency for Green & Black’s

Mondelez International selects VCCP as lead strategic and creative agency for Green & Black’s

Mondelez International has appointed VCCP as their lead strategic and creative agency for Green & Black’s. The agency will look after the brand’s creative campaigns. VCCP was selected following a competitive pitch.  VCCP’s appointment to Mondelez’s luxury chocolate brand follows the agency’s selection as lead global ad agency for Cadbury in June 2017 and as […]