To mark its second year as an official strategic partner of Alzheimer’s Society and Alzheimer Scotland, HSBC UK is launching #GiveAMemory – a social and retail campaign that talks about the value of memories, especially at Christmas. The campaign highlights the tools HSBC UK provides to help those living with dementia, including their new ‘Managing […]
Global social media agency We Are Social has launched Think Forward, a report that examines the trends that have emerged during a year of mistrust, misinformation and multiple mindsets, and focuses on the social motivations behind these movements. The report has been compiled in conjunction with experts across politics, technology, media and culture. It is […]
first direct, the UK’s most recommended bank, has partnered with actress and comedian Diane Morgan to launch a social media campaign which aims to encourage consumers to step out of their comfort zone and try something new. The campaign focuses on why first direct is the bank of choice for the adventurous-minded. People who value a customer-focused, […]
HSBC has launched a music-focused social media campaign, featuring award winning grime artist Lady Leshurr, to encourage young people in the UK about to start higher education or training to have the confidence to make the most of these formative years and avoid regrets in later life. #ZEROREGRETS aims to encourage students and higher level […]
Domino’s, one of the UK’s favourite pizza, is once again pioneering the use of new technologies to make ordering a pizza even easier, with voice-activated ordering through Amazon’s Echo and Dot devices. Working closely with its innovation agency We Are Social, Domino’s now allows customers with an Easy Order profile to place an order for […]
Socially-led creative agency We Are Social has hired Alison Bracegirdle as creative director in its London headquarters. Alison joins We Are Social from Havas Helia, where she was creative director, working primarily on the agency’s Dove account. She was involved in integrated global campaigns for a range of Dove categories, with stand-out work including Dove’s […]
Benefit Cosmetics is launching a social media campaign to support the relaunch and revamp of its range of concealers, Boi-ing. The campaign, created by socially-led creative agency We Are Social, taps into the theme of concealment by creating a microsite powered by social technology that will help consumers hide social media posts from the past. […]
Audi has appointed We Are Social as its retained strategic and creative social media agency in the UK, following a formal account review. The award-winning agency will be tasked with bringing the Audi ‘Vorsprung durch Technik’ philosophy to life to the ever-expanding social community. Its role will see social media taking a deeper integrated role […]
The latest report in We Are Social’s series of studies into Digital, Social & Mobile use around the world shows that the pace of digital adoption in China shows few signs of slowing. Internet in China The research shows that roughly 100,000 people in China started using the internet every day over the past year […]
It is not a far cry to say that mobile phones are an integral part of our lives today. Based on a recent study conducted by creative agency We are Social, there are over 3.6 billion unique mobile users in the world. With 33 percent of the population using mobiles to access the Internet and […]