The Moment, the international content company, has appointed Will Glynn-Jones as Director of Experience from Arc Worldwide, part of the Leo Burnett Group, to strengthen its presence within the events and experiential marketing sector.
Will joins The Moment’s management team, rebranded in June 2015 from ONE TWO FOUR. He will oversee the events team who work on a global basis for clients such as HSBC, GlaxoSmithKline, MAC Cosmetics and Virgin Media. In addition to nurturing a number of high-level relationships with The Moment’s current clients, his role will be to help drive new business and spearhead the integration of experience-led campaigns.
Will arrives from Arc Worldwide, part of the Leo Burnett Group, where he was Client Service Director and Head of Experiential, working with clients that include Mondelēz, McDonald’s, Samsung & Coca-Cola. So far he’s picked up 5 industry awards including Best Experiential Campaign (DMA Awards 2012).
Will started his career at Billington Cartmell and then subsequently worked at The Communications Agency, One-SP and Candour.
Mark Hawkins, CEO said “I am delighted to have Will joining the company during a period of such evolution and growth. His appointment supports our ambitious plans and our mission to draw together our content, event and digital offer which will drive richer, more inspiring and engaging brand experiences.”
Will Glynn-Jones adds “It’s an incredibly exciting time to be joining the business. I’m looking forward to working with the teams to fully integrate experiential into The Moment’s offer and to help brands engender deeper relationships with audiences through live experiences.”
Will’s appointment follows the recent appointments of Strategy Director, Sandra Peat, and Group Development Director, Matthew Robinson.