In times of social distancing, ‘Distant Neighbours’ aims to make the world a smaller place
Dubai Design District (d3) and Serviceplan Middle East have collaborated to create Distant Neighbours, a unique digital project on Instagram, to connect the world under one Insta-address. The platform reflects urban society during a time of social distancing. It aims to help us overcome loneliness and isolation experienced during the COVID-19 global health crisis by […]
Military Officers Association of America Launches 2020 Campaign From The Gate
The Military Officers Association of America (MOAA), the nation’s largest and most influential association of military officers headquartered in Alexandria, Va., partners again with The Gate | New York, to launch their newest campaign and to help MOAA with their mission of fighting for the benefits of military service members and their families. The campaign […]
With access to dental services inconvenienced due to movement restrictions resulting from the COVID-19 pandemic, Colgate-Palmolive & global brand experience agency, VMLY&R India have launched Colgate – Dentists for Me, a new teledentistry service that connects people in India to dentists across the country, free-of-charge. Launched during India’s countrywide lockdown, the service takes forward Colgate’s mission of […]
By Freddie Sheridan who is Director at Sheridan&Co.
Following the murder of George Floyd at the end of May by a Minneapolis police officer who knelt on his neck, and ignored his pleas that he could not breathe, protests around the world have erupted against police violence towards black citizens. Millions of people have come together in marches to show support for the […]
The Morgan Motor Company is supporting the launch of its all-new Plus Four sports car with a social media campaign devised by WPP’s Wildfire Word of Mouth Marketing. Featuring timeless style, the Plus Four is Morgan’s most popular model, and while the instantly recognisable design cues remain, the Plus Four has been brought firmly into […]
Air Max, a cornerstone of the Nike shoe lineup has been amassing a cult following since 1987. This year in a world first for Nik, AKQA helped Nike Japan give people the opportunity to participate in the creation process of this fan favorite. Nike Japan released a collaborative ‘zine’ called Create with Air Max allowing sneaker […]
Macmillan Cancer Support is launching a campaign to encourage the public to take part in the Coffee Morning fundraising event. Created by AMV BBDO, the agency’s first work since winning the account dramatises that nothing, not even a global pandemic, stops the annual Macmillan Coffee Morning. The TV, digital, and radio campaign breaks on 6th July and […]
As changing customer attitudes and behaviours become critically important for clients, UNLIMITED unveils the Human Understanding Lab and plugs insight & analytics firmly into the heart of its process and proposition
Today, UNLIMITED, a fully integrated agency group, places behaviour-led science at the heart of its proposition with the creation of the Human Understanding Lab which will support its four divisions. Dedicated to analysing and uncovering insight that’s critical to powering a client’s performance, the Human Understanding Lab consists of a tight-knit community of expert neuroscientists, research practitioners, […]
After more than two months of hard lockdown, Toyota South Africa Motors (TSAM) is welcoming its customers and other road users back on the byways and highways with a campaign from FCB Joburg. Featuring the agency’s first TVC shoot coming out of lockdown, #ToyotaUnlocked went live on several Toyota social media platforms, local TV channels […]
Enjoy Summer Safely is the latest government campaign which encourages the public get back to the things they have missed whilst following COVID-19 safety guidelines
Some of the UK’s most loved brands, including Boots, Carex and O2 have come together to embed the safe behaviours and hygiene habits as part of everyday life They are joined by other brands from the wider hospitality sector, such as McDonalds and Greene King, who are also championing a safety-first approach to reopening the […]
