Sid Lee London has appointed a new Design Lead to help service the needs of its growing roster of clients and expand the agency’s creative capabilities. Camilla Masiero, a multidisciplinary designer and Art Director with a strong passion for sport, will assume responsibility for Sid Lee London’s design output across an existing client base that […]
With only 3 days to go until transfer deadline day, Guinness, the Official Beer and Guinness 0.0 the Official Non-Alcoholic Beer of the Premier League, is giving football fans in Ireland the chance to #TransferThatPint and make their own game-changing switch before the window closes. Guinness is calling upon fans of the beautiful game to upgrade their […]
Author: Alice Pukhova, Creative Researcher at WMH&I One Year’s Trauma, Next Year’s Fortune With 2025 truly underway, we summarise 2024 in one word: “inconclusive.” Despite the bombardment of world-shattering events, last year had a deafening lack of overarching identity, leaving the public struggling to find its place in the chaos. The war in Ukraine and […]
ARK Agency launches Huel’s OOH campaign, lighting up cities with a bold call to ambition Huel, the world’s #1 nutritionally complete food brand, launches its brand OOH campaign across the UK today. Created by creative partner, ARK Agency, EVERY FIRE NEEDS ITS FUEL campaign will light up hero locations in London and the Northwest —fuelling […]
Suntory Spirits Ltd., one of Japan’s leading companies in the global beverage industry, and Aichi International Arena Co., Ltd., the venue operator of IG Arena, announced today that Suntory will become a “Founding Partner” of IG Arena, a new 17,000-seat multi-purpose arena for sports and entertainment in Aichi, Japan that is set to open later this […]
The experienced adtech professional will oversee Limelight’s global expansion Limelight Inc. has appointed Russell Pegrum to the role of Global Sales Director. In his new role, Russell will build on Limelight’s strong foundation, driving growth by expanding into new markets, while fostering innovation and strengthening the company’s global presence. Russell brings over 20 years’ experience […]
Privacy-compliant programmatic advertising takes a leap forward with the integration of Anonymised’s ID-less technology into Onetag’s Smart Curation platform Onetag, a leader in AI-powered programmatic advertising solutions, has announced a strategic partnership with Anonymised, a privacy-enhancing technology company specializing in ID-less activation and full programmatic capabilities, without the need for third-party cookies. This collaboration brings […]
NX Nippon Express, the global logistics leader, has launched “Anything to Anywhere,” a bold new awareness campaign to amplify its presence in the European and North American markets. Created by branding agency WMH&I, the campaign’s central idea, Anything to Anywhere, underscores NX’s unique promise: nothing is undeliverable, and nowhere is unreachable. Whether it’s museum artifacts, cutting-edge […]
WHISKAS, the leading cat food brand, is excited to introduce Purradise™, a multi-channel campaign designed to celebrate feline happiness. Created in collaboration with AMV BBDO, Weber Shandwick, and EssenceMediacom, the campaign brings to life the joy and satisfaction cats experience at mealtime, turning every dish into an immersive sensory journey. Purradise™ features six uniquely designed […]
International digital out of home (DOOH) media platform Blindspot have hired music industry entrepreneurial innovator Seb Webber as Executive Creative Director. Reporting directly into co-founders Matei Psatta and Bogdan Savonea, Seb’s role will be working with clients directly on Blindspot’s extensive inventory of DOOH spots across the US, UK, Europe and Asia. He will work […]