Building "Every Home" block by block: In a social stunt, Serviceplan Bubble and O2 made the key visual of the recently launched "Every Home" campaign an interactive experience using Minecraft. The final stages of the “Every Home” build starring well-known gaming influencers and the start of the competition was streamed live on Twitch.
The result: 270,000 viewers, more than three hours of live streaming, 4.7 million minutes watched (time spent with brand) and 1,200 participants in the raffle.
Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft
BT launches its latest advertising campaign, Broadband Nightmares, which takes the form of a short horror film to showcase the power of BT’s Halo 3+ Hybrid Broadband in combatting the nation’s broadband frustrations
The latest campaign which dramatises the nightmares broadband delays can cause, celebrates BT’s hybrid broadband backed up by EE, the UK’s best mobile network
The campaign launches 6th May and leads with a 30-second TV ad
BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network
- This newly-created global role will strengthen the leadership team at the brand experience & packaging design agency.
- Levy was previously General Manager of holmes&marchant New York, and has held client management roles at design agencies including Pearlfisher, JKR and forceMAJEURE.
Brand experience and packaging design agency Vault49 are pleased to share news of their latest hire, Susan Levy, who joins as Head of Client Management. Jonathan Kenyon, Co-Founder of Vault49, said of the appointment, “Susan brings a wealth of leadership, design management and client development experience to the team. 2022 marks 20 years of Vault49, and […]
Latest survey, ‘New Realities: Into the Metaverse and Beyond’, reveals that awareness of the metaverse has more than doubled in less than a year
76% percent of people feel the metaverse will allow for authentic self expression
90% think it will have an impact on sport and entertainment
74% feel it is the future
Wunderman Thompson Intelligence this week publishes New Realities: Into the Metaverse and Beyond, an analysis and roadmap for adland which expands upon the groundbreaking Into the Metaverse study. While the stats and survey have been invaluable, this new paper shows brands and agencies clear directions in a tech field where 74% of people feel it will be the future. Its […]