Currys experts avoid football to help customers choose the best TV to enjoy the summer of sports

Currys experts avoid football to help customers choose the best TV to enjoy the summer of sports

Ahead of the much-anticipated sports season, new campaign by AMV BBDO and Spark Foundry features hilarious ways Currys colleagues are keeping distractions away With the summer tournaments season looming, the UK’s largest tech retailer, Currys unveils a new campaign ensuring customers they will get the best tech advice amidst the football frenzy. Teaming up with […]

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

The project alerts to the point of no return in the Amazon Rainforest As the Amazon Rainforest faces unprecedented threats from deforestation leading to desertification, Vivo, the most sustainable company in Brazil and the whole of Latin America, joined forces with indigenous communities and environmental organizations to launch the groundbreaking “Amazon Desert Rally.” To draw […]

Gekko Group partners with Reze to bring new consumer brands to the UK

Gekko Group partners with Reze to bring new consumer brands to the UK

New strategic partnership advances Gekko Group’s diversification ambitions Gekko Group, the retail sales and marketing agency, has entered a new strategic partnership with Reze, the retail wholesale consultancy, to bring new consumer electronics brands and products to the UK and Irish markets. Through the partnership, brands represented by Reze internationally will work with Gekko Group […]

VERY’S NEW FASHION PLATFORM WHISKS CUSTOMERS AWAY TO ‘HAUS OF FLAMINGO’

VERY’S NEW FASHION PLATFORM WHISKS CUSTOMERS AWAY TO ‘HAUS OF FLAMINGO’

Very has unveiled its new long term fashion platform, ‘Haus of Flamingo’, with the launch of a summer campaign that invites everyone to embrace their inner flamingo and elevate their summer style. The platform, which has been developed in collaboration with The Gate, combines the sentiment of Very’s brand proposition, ‘let’s make it sparkle’; the […]

Connected Packaging for Good with Jus de Fruits Caraïbes

Connected Packaging for Good with Jus de Fruits Caraïbes

Challenge French West Indies fruit juice company, Jus de Fruits Caraïbes, partnered with creative technology studio Appetite Creative and world leading food processing and packaging company Tetra Pak, to build a fun and interactive connected packaging experience which raises awareness about its sustainability credentials and gives back to the local community. Solution Launched in September […]

Tangent turns AI hype into business reality with a £5 million investment in a specialist AI division

Tangent turns AI hype into business reality with a £5 million investment in a specialist AI division

Tangent, the enterprise digital product consultancy, is turning AI hype into business reality with an investment of £5 million in a specialist AI division. This new proposition has been created in response to an overwhelming demand from both clients and prospects, to help them unleash, and capitalise on, the new opportunities made possible by AI, […]

Northern agencies join forces to nurture the next generation of creative talent

Northern agencies join forces to nurture the next generation of creative talent

Places on the coveted creative programme School of Thought are being funded by five leading Leeds agencies Global full-service agency, IMA, is leading the charge to improve social mobility and increase opportunities for the next generation of creative talent. The agency is supporting School of Thought – the creative course for competitive, fearless thinkers in […]

impact.com maintains momentum with strong Q1 results

impact.com maintains momentum with strong Q1 results

Highlights include adding more than 500 brands and partners to its client roster, and being named the number 1 affiliate network for 2024 by the Blue Book impact.com, the world’s leading partnership management platform, announced continuing strong performance in 2024, adding more than 500 brands and partners to its total client roster, welcoming leading brands […]

With Ageism Front-And-Center In The News, New Aegis Living Campaign Created By Little Hands Of Stone Challenges Notions Of Getting Old

With Ageism Front-And-Center In The News, New Aegis Living Campaign Created By Little Hands Of Stone Challenges Notions Of Getting Old

Bold Creative Strategy Breaks Free From Senior Care Tropes To Get At Deeper Truths About Aging Amid a Presidential election where both candidates’ age is an issue, agency Little Hands of Stone has decidedly thrown out the notion of young and old with their new “Aging Is Life” campaign for Aegis Living, the Bellevue, WA-based senior living provider with 36 […]