Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars is empowering licensees to create pubs with passion and personality, showing pub licenses that anything is possible if they have the right backing in place. The B2B campaign created with St Luke’s has been produced for Star Pubs & Bars, the pub business of HEINEKEN UK, and aims to recruit more people to lease […]

(Holy Sh*t!) New Women-led Agency Foul Mouth Takes Shape in Seattle

(Holy Sh*t!) New Women-led Agency Foul Mouth Takes Shape in Seattle

Foul Mouth Creative is hanging out its shingle, offering to meet brands’ desire for less bloat, fewer layers and a simplified process. Rachel Carlson is the creative director/copywriter, Jourdan Huys is managing director and a creative director/art director is soon to come onboard. Among the many services Foul Mouth offers are brand strategy and positioning, […]

KINDRED HIRES ZAC SCHWARZ AS CREATIVE DIRECTOR AND LAUNCHES NATURE-FOCUSED STUDIO

KINDRED HIRES ZAC SCHWARZ AS CREATIVE DIRECTOR AND LAUNCHES NATURE-FOCUSED STUDIO

Kindred has hired Zac Schwarz as its new Creative Director. Zac, who was co-founder of non-profit creative collective Glimpse and has held Creative Director positions at The Academy, Mischief and GOLIN, will be responsible for the creative output of the agency. He will also lead Kindred’s new nature-focused studio Less Concrete More Jungle, which aims […]

Mrs&Mr Gives Blink Fitness a Welcoming and Distinctive New Look

Mrs&Mr Gives Blink Fitness a Welcoming and Distinctive New Look

Creative company Mrs&Mr has rebranded Blink Fitness, the premium and affordable feel-good fitness brand with more than 100 locations.  The new visual identity system refreshes the Blink look and feel, to elevate the brand’s positioning as “aspirational, approachable and accessible to all.” “Through research, we uncovered that Blink’s unique selling point is ‘inner fitness.’ It’s […]

RED RUM RIDES AGAIN 50 YEARS AFTER FIRST GRAND NATIONAL VICTORY

RED RUM RIDES AGAIN 50 YEARS AFTER FIRST GRAND NATIONAL VICTORY

*Hologram Tribute To Legend As Rummie Tops Racing Fans’ Poll Fifty years on from his first Grand National victory at Aintree racecourse, the legendary figure of Red Rum was seen once again in Liverpool, when appearing in hologram form in front of the iconic Royal Liver Building on the city’s waterfront. The cutting-edge tribute to […]

M&C Saatchi TALK invests in social with new Board hire

M&C Saatchi TALK invests in social with new Board hire

M&C Saatchi Talk announces the appointment of Shelley Portet to the Exec Board in the new role of Head of Content & Social.  Reporting to M&C Saatchi Talk COO Ryan Woor, Portet will be managing the agency’s portfolio of existing social clients, as well as taking the agency’s Art of Conversation proposition to new clients. […]

TENA goes behind closed doors to show the unseen reality of family carers in new powerful global campaign

<strong>TENA goes behind closed doors to show the unseen reality of family carers in new powerful global campaign</strong>

In #NoLoveLikeIt, developed by AMV BBDO, leading incontinence brand shines a light on the different experiences of caregiving to encourage greater support Around one in ten people already look after a loved one1, yet new research conducted by Essity owned incontinence brand TENA reveals that only 50% of people who provided extended family care considered […]

Lisa Gapinske Named President of HeyLet’sGo! 

<strong>Lisa Gapinske Named President of HeyLet’sGo! </strong>

HeyLet’sGo! announces that Lisa Gapinske has been named President of the agency, according to Founder and CCO, Tim Cawley.  Formerly VP, Account Director at HeyLet’sGo!, Gapinske joins the leadership team of Founder Tim Cawley, ECD’s Dave Loew and Mike Shaughnessy, VP/Executive Producer Kaitlyn Wurtzburg, and Chief Strategy Officer Amanda Zarle.  In her time at the agency, […]

Movement Strategy Turns Traditional Collectors to Enthusiastic New Fans, Earning Unprecedented Sellout of DC’s ‘Superman’ #1 Digital Comic Book

<strong>Movement Strategy Turns Traditional Collectors to Enthusiastic New Fans, Earning Unprecedented Sellout of DC’s ‘Superman’ #1 Digital Comic Book</strong>

Forging a new path for NFTs, social agency helps a digital collectible of the legendary comic sell out in 20 minutes, becoming one of the hottest digital comics on the market Originally released in 1939, DC’s ‘Superman #1’ remains a landmark comic book title featuring one of the world’s most enduring fictional characters. Worth anywhere […]