Full-service creative and marketing agency Madwell has created “Landing Home” for client JobsOhio— a state-authorized nonprofit designed to attract, retain, and expand businesses and career opportunities across the state. “Landing Home” is a three-part documentary series about Air Force families living and working in Ohio and created to celebrate the Air Force’s 75th anniversary and honor all its many contributions to the state of Ohio and […]
Independent agency Madwell is breaking its first work this month—after becoming AOR in a competitive pitch earlier this year—for Denon, the 100+-year-old audio brand. Following in the footsteps of extensive global brand research, “Crafted for the Sound-obsessed” reinforces Denon’s commitment to craftsmanship and sound mastery, speaking to the unique group of people who don’t just listen to sound—they […]
After getting a cry for help via an email from a young Iranian woman living through the turmoil, 1stAveMachine is releasing a PSA in support of Iranians who are fighting the regime that has been oppressing them for more than 40 years. “The people of Iran need to know the whole world is standing behind […]
Ana Lanzas has joined 62ABOVE as Director of Public Relations and Social Media, according to agency Founder and Chief Relationships Officer, Jon Bailey. Lanzas joins the agency after spending five years as Global Director of Communications & Social Media with Virgin Hotels, based in Miami Beach. Previously, she worked as Director of Public Relations and Social Media […]
Exit Bee, the leader in micro-moment advertising, has strengthened its team with the appointment of Victoria Pindar as VP of Sales in the UK. Victoria will help to spearhead further growth within the UK, whilst developing key strategic partnerships. With more than 15 years’ experience in the advertising industry, Victoria was formerly Group Digital Manager […]
Lumen Research, the leader in attention measurement, has appointed Scott Linzer as GM North America and Josh Barnett as Head of Sales, EMEA, as growing numbers of businesses around the world turn to its ground-breaking eye tracking technology to measure the impact of their campaigns. Scott will spearhead the expansion of Lumen’s business in the […]
Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across Publicis Groupe APAC clients’ digital ad campaigns. This project expands on an ongoing partnership that has seen Playground help Publicis Groupe APAC clients test attention-based solutions and build a clear understanding of the actual levels of consumer attention […]
With a passionate belief that LGBTQ+ rights are also human rights, last week the captains of seven European teams were planning to wear a OneLove armband at the World Cup to take a stand against homophobia in Qatar. However, under pressure from conservative movements, at the 11th hour FIFA threatened to issue yellow cards to any player […]
Have you ever caught yourself standing on the street screaming at your phone: “How much for a ride?! Are you kidding me?!” Your phone has no soul and zero empathy. It doesn’t care what price your taxi app displays. You know this and yet here you are…yelling. Enter, ‘Better deal with real people,’ the inaugural […]
“He won’t fit in. There’s always adoption. She won’t walk or talk. It’s a life of problems. It’s going to be very hard. She’ll be a burden…” The start of a new life should be a positive experience. But if your child is diagnosed with Down syndrome, it’s not. Current healthcare protocols mean expectant parents are […]
