Creative agency EveryFriday has been appointed by Ashman, an exciting new banking proposition, to evolve its strategic brand positioning, expression and go-to-market launch. Ashman, which was founded by real-estate entrepreneurs Ashkin Mittal and Manhad Narula, plans to transform the banking experience for property SMEs (small and medium sized enterprises), a £90bn market opportunity. […]
BERLIN SNEAKERHEADS’ DREAMS COME TRUE – REVEALING A SWIMMING POOL SHAPED LIKE ICONIC ADIDAS ZX 10000 SNEAKER Crafted from materials available to buy in any HORNBACH store, the Sneakerpool – a pool in the shape of an enormous pair of sneakers – was revealed at Berlin Fashion Weekend. The supersized stunt by agency Heimat Berlin […]
COPA90, the fan-first football media organisation, has appointed Eniola Aluko to their board as the company continues to further its reputation and coverage of women’s football. Eniola’s role will be a dual one – as a board member helping guide the strategy and growth of the business while also being an active ambassador for COPA90’s […]
JW Player’s proprietary viewability technology will now be backed by GumGum’s MRC-accredited contextual, brand safety and suitability technologies
GumGum, a contextual-first global digital advertising platform, announced a partnership with JW Player (JWP), the leading video platform for broadcasters, publishers, and video-driven businesses with 3.8 billion video impressions per month, to leverage Verity™ when placing contextually relevant and brand-safe video ads. Verity™, the only independent ad-tech platform to achieve the Media Rating Council’s content-level […]
We Are Social, the socially-led creative agency, has worked with Sky to unveil the world’s first TV orchestra featuring Sky Glass; the new streaming TV from Sky, with six powerful speakers and 360° Dolby Atmos® sound built-in. Filmed at the English National Ballet and produced by We Are Social Studios, the campaign highlights the high […]
Fentimans, the botanically brewed soft drinks and mixers brand, today releases a bold new identity for its range of mixers with the first campaign from its newly-appointed lead creative agency Orange Panther Collective (OPC). OPC, the ad agency that specialises in building next big things, has released ‘Botanical Alchemy’, a distinct and emotive creative that […]
EPIC The Irish Emigration Museum is once again challenging the negative stereotypes attached to Ireland and the Irish people, in its latest campaign, This Is Not Us. Following research for this campaign, EPIC has uncovered predictive search data which shows that many incorrect and misleading perceptions of the Irish still prevail globally – the most […]
StormBrands creates new Visual Identity for Meadows Honey
As part of a multi-year partnership with UEFA, adam&eveDDB and Booking.com have launched an exciting new 360 campaign to promote sponsorship of the UEFA Women’s Euro 2022. The integrated campaign, ‘It Starts With A Booking’ aims to inspire the next generation of female football players. A hero 120” TVC is centred around a journey of […]
Global trends report from Wunderman Thompson Intelligence factors in dimensions in identity and the impact companies can make internally, externally, online, and in person. Wunderman Thompson launches ‘Inclusion’s New Wave’, a global trends report outlining the driving forces behind the next wave of inclusion. The report reveals the powerful role brands can play by putting […]