New global “Make the Holidays Magic” campaign kicks off today with an original holiday short
Disney today unveils A Disney Holiday Short: The Invisible Horse, an original film directed by Dougal Wilson, available on Disney+ and online. Celebrating imagination and family togetherness at Christmas, the short launches “Make the Holidays Magic”, Disney’s global campaign bringing together festive experiences, entertainment and gifting, alongside initiatives supporting children and families.
Directed by Dougal Wilson, A Disney Holiday Short: The Invisible Horse, tells the story of Jack, a boy who believes he has outgrown the magic of the season. When a mysterious invisible creature enters his life at Christmas, Jack is drawn into an adventure that rekindles his imagination and brings him closer to his family. It’s a story about finding wonder when you least expect it, and a reminder that the most meaningful holiday memories often begin with a little belief. A Disney Holiday Short: The Invisible Horse is now available on Disney+ and online.
“Disney has long been part of the traditions, memories, and moments that make the holiday season so special for families around the world,” said Asad Ayaz, Chief Marketing and Brand Officer, The Walt Disney Company. “This season, we’re bringing the best of Disney together to give families more ways to make the holidays magic: a trip they’ll talk about for years, a new favorite to watch together, the perfect gift under the tree and, for the children and families who need it most, a wish come true.”

Throughout the season, Disney will make holiday magic for children and families when they need it most. Disney supports the Make-A-Wish® Foundation throughout the year, helping create moments of joy, comfort and togetherness for children living with critical illness and their families when they need them most. Through this short film, Disney will aim to raise awareness and funds for the charity, while also bringing that extra festive magic to children and families across the UK and Ireland through special surprises and unforgettable experiences as part of its wish-granting programme at Disneyland Paris.
Source: adam&eve\TBWA

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