A high-impact group from WPP – consisting of hand-picked global talent from Grey and MediaCom, launches their first film for premium skincare brand SK-II. Directed by iconic Japanese director, Hirokazu Kore-eda, ‘The Centre Lane’ will be the first of a series of films released under the new content platform SK-II Studios. The Centre Lane, is […]
Honda Europe Appoints BTL creative agency Missouri following competitive pitch
Rude Health, the dairy-free drinks and cereals company, best known for its best-selling Organic Almond Drink, has signed BMB as its first creative agency. The appointment was made after a pitch handled directly by the brand. There was no previous incumbent agency. BMB will drive brand awareness and support distribution growth, through an engaging, culturally relevant […]
Multi-Award winning Art Director Michael Wilk is promoted to Global Head of Art and tasked with initiating ‘Virtual Design Board’
The global footprint of Serviceplan Group continues to expand, with 24 locations in 17 countries and offices in South Korea, China, the Middle East, across Europe as well as the USA. Serviceplan is over 4,400 colleagues strong, with business growing year over year. By creating a new position of ‘Global Head of Art’ and appointing […]
Following a competitive pitch last month, Ekstasy has launched their first integrated advertising campaign for the healthcare start-up, Echo by LloydsPharmacy. Currently 40% of UK adults are using repeat prescriptions, however only 3% of this market is online. With the aim to raise Echo’s national brand awareness and empower more customers to access their repeat […]
Oat market leader Quaker Oats has thrown their delicious product in the mix to show TikTok how the baked oats trend is really done. One of many culinary moments to hit the social platform recently, it presented the perfect opportunity to get the brand on board and join in the conversation. It also offered the perfect moment to launch […]
Integrated content agency The 10 Group has been hired by international freelance marketplace Fiverr to create its latest performance marketing campaign ‘Make it Happen the Wright way’ featuring TV personality and entrepreneur Mark Wright. The campaign is the first devised and produced in the UK for a British audience. Fiverr: Flagship (16:9) from The 10 […]
The Birmingham and London-based start-up has hired ex-BBC veteran Daniel Pike as Chief Product Officer
Covatic appoints industry heavyweight and ex-BBC strategy head as it readies itself for further growth
Social-first creative agency Digital Natives make a move to ensure good practice within the industry
Digital Natives joins the Conscious Advertising Network
80% of advertisers are committed to an ESG strategy or UN Sustainable Development Goals
Survey shows increased focus on ‘Social Good’ amongst brands after the pandemic