Leading cat food brand SHEBA® launches new integrated global campaign with dramatic satellite images revealing a beacon of hope – the letters H-O-P-E spelled with regrown coral. This key milestone marks the start of the world’s largest coral reef restoration program SHEBA® and parent company, Mars Incorporated, demonstrate their environmental commitment with purpose campaign ‘HOPE GROWS’, starting […]
BY Catrina Law, Armadillo
Ignoring these 3 trends in the travel industry could be catastrophic for your brand
NOMO, the number one free-from chocolate brand in the UK has launched its first above the line campaign, ‘NOMO, it’s kind of a big deal’, consisting of static digital banners, rail transvisions in national stations and point of sale posters in Tesco, Sainsbury’s and Waitrose. NOMO first launched in May 2019 and has since been thriving […]
Following recent, massive growth, tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has announced the appointment of Peter Østrem as Nordic Market Director. Peter will be based out of Copenhagen, with the objective of securing continuous growth in the region by maintaining partner relations and extending Adnami’s portfolio of publishers, agencies, advertisers. He […]
As Mexican-American culture continues to be infused with culture in the United States, opportunities are ripe for Mexican beer with a confident, unique offering. Tecate partnered with Pearlfisher to position a new sub-brand of premium light beer, design the brand, communications and advertising as well as develop an apt, standout name for Tecate ALTA. As Tecate’s first foray […]
Wunderman Thompson emphasises the need for better Black representation in marketing with launch campaign for BRiM, the Facebook-backed diversity initiative
- Whitehouse takes on Client Services Director role, leading 20-strong team - Will work to help meet ELVIS’ ambition of becoming the first UK agency to achieve a 9+ client satisfaction score through The Client Relationship Consultancy
David Whitehouse steps up to lead client services at ELVIS
- Activewear range for women aged 40+ reveals identity that defies stereotypes and moves brand into more positive, active space - Developed in partnership with Underexposed
Lagatta, a premium activewear brand for women over 40, has unveiled a strong and bold new brand identity, created in partnership with Underexposed. With the belief that the industry has failed women over 40 by excluding them from design decisions and marketing activity, Lagatta founder Stephanie Reynders set out to create an activewear range for cool, […]
Global video ad management platform Peach today launched a new truly convergent video offering with linear TV and digital video distribution now available in one place. Offering an end-to-end, collaborative platform for sourcing and distributing content, Peach simplifies video ad distribution across digital channels. It allows assets to be tracked, quality assured and guarantees all ads […]
Jeep is the symbol of freedom. That’s why, for the 80th anniversary of Jeep brand in 2021, the creative agency Leo Burnett Paris has imagined a print campaign celebrating this timeless value and spirit for the brand. The greatest explorers, pioneers and adventurers have always been driven by the stars. Along with all these illustrious […]