Aly Raisman designs signature shoe with YORK Athletics and stars in their ‘Worth the Fight’ campaign

Aly Raisman designs signature shoe with YORK Athletics and stars in their ‘Worth the Fight’ campaign

Boston sneaker company, YORK Athletics Mfg., has long been committed to motivating and celebrating the everyday fighter on their journey to carve out their own path in life. Bringing this message to life, the brand teamed up with World Champion gymnast and advocate Aly Raisman, who is also a Needham native, for the second phase of its “Worth the Fight” campaign, which encourages […]

LAB forms LAB Group with acquisition of Reflect Digital

LAB forms LAB Group with acquisition of Reflect Digital

LAB, the independent digital agency that uses a blend of consumer neuroscience, psychology and behavioural economics to design, build and market digital brands and experiences, has announced the formation of a new group structure and the acquisition of digital marketing agency Reflect Digital. Reflect Digital is the first agency to be acquired by the new […]

Dark Horses makes three senior hires following unprecedented growth

Dark Horses makes three senior hires following unprecedented growth

Dark Horses, the sports creative agency, has hired Anomaly’s Nicky Russell as COO, WCRS’s Matt Readman as Head of Strategy and Leo Burnett’s Kate Tweed as Business Director. The appointments will bring further rigour and experience to the agency following a period of significant growth on the back of new business and creative success.   Nicky […]

Marc Mendoza joins Encore Digital Media as Non-Executive Chairman

Marc Mendoza joins Encore Digital Media as Non-Executive Chairman

Encore Digital Media, the Audience and Insight specialist, welcomes Marc Mendoza to the company as Non-Executive Chairman. Mendoza brings a wealth of business and media industry experience to the role, where he will work with the board on the next phase of the company’s growth. His career began at the much-celebrated advertising agency, WCRS then […]

Matt Jordan Joins m/SIX as Head of People UK and EMEA

Matt Jordan Joins m/SIX as Head of People UK and EMEA

m/SIX, the international media network announced the appointment of Matt Jordan as Head of People for the UK and EMEA. Reporting directly to newly appointed UK and EMEA CEO, Jack Swayne, Jordan’s role will work closely with the senior executive team across Europe, driving forward the agency’s people and talent agenda. m/SIX’s ambition is to […]

The&Partnership Hires Russell Ramsey as ECD of Pulse

The&Partnership Hires Russell Ramsey as ECD of Pulse

Pulse Creative, The&Partnership’s on-site agency at News UK, announces the appointment of Russell Ramsey as Executive Creative Director. Ranked the third most awarded London Creative Director at Cannes in 2017 and after 10 successful years at JWT, London, Russell temporarily took over the creative helm of Crispin Porter Bogusky, London in 2018. Starting his career […]

McDonald’s and Leo Burnett London officially launch ‘McDelivery’ with UK-wide push

McDonald’s and Leo Burnett London officially launch ‘McDelivery’ with UK-wide push

McDonald’s and Leo Burnett London have launched a surreal new campaign, ‘We Deliver’, which announces the UK-wide roll out of McDelivery by celebrating the unique thrill of enjoying a McDonald’s at home. The campaign highlights a host of novel, bizarrely satisfying eating rituals that McDelivery, via Uber Eats, now makes possible. The hero 30” film takes us on […]