Today the integration of content management systems and eCommerce platforms is of critical importance in delivering exceptional customer experiences. Isobar, a global digital marketing agency, has published a white paper to explain how Headless Commerce, an approach to technology architecture, is more important than ever before. “Headless Commerce: Differentiating Your Approach To Experience Commerce Strategy”, […]
Fusion Media, the PR and digital agency for endurance sport, has been appointed by London folding bike manufacturer Brompton Bicycle to handle the brand’s PR in the UK. The iconic Brompton folding bike has been handmade in London since 1975. Now, the company makes 45,000 bikes per year and is the UK’s largest bike manufacturer. […]
Olympic Holidays, the specialist European tour operator, has appointed Peel+Williams as its communications and PR partner following a competitive four-way pitch. The work will see the creation of consumer driven print and digital campaigns, as well as media and trade communications. In addition, it should provide further forward momentum towards Olympic Holidays’ position as the […]
ClickTap Media, the digital division of Media Agency Group (MAG), has brought in the former Chief Operating Officer of the Noir Agency, Alex Mellor, to nurture client relationships and support business growth after an impressive start to 2018, including the appointment of Head of Digital, Ricardo Seixas who joined the agency from Google. Alex, who […]
The Beyond Collective – the recently formed independent creative group for the audience age – has moved into new cathedral-height and state of the art headquarters at 87 Weston Street, Bermondsey, a short walk from London Bridge Station. The new work space – which will be the home for all companies within The Beyond Collective, […]
National Geographic has collaborated with Coors Light for a six-part branded content micro-series, ‘My Next’. The films see two accomplished explorers completely removed from their comfort zones as they set off on separate adventures to opposite ends of the world. Multi-award-winning content studio Evolve Studio produced the series and provided end-to-end post production. The […]
Kellogg’s iconic Coco Pops characters get a bombastic 2018 refresh in new pan-European spots by up-and-coming production studio Piranha Bar. Led by Digitas and Leo Burnett in London, the new spots envisage a bolder and richer take on Coco the Monkey and his arch nemesis Croc, the dastardly crocodile. The flagship commercial depicts a swash […]
Established brands are switching on to ‘digital-first design’ – Andrew Culbert, co-founder of digital-first branding agency MERó explains why. Like Coca Cola and Airbnb, hundreds of established brands are being forced to change their branding. Some are having to implement a total overhaul, or in the recent (May 2019) case of Airbnb it has unveiled […]
Kerry Foods and Saatchi & Saatchi London have together launched the new campaign ‘Get a Taste for Power,’ bringing all the Kerry Foods protein snacking range together under the Fridge Raiders banner for the first time. ‘Get a Taste For Power’ marks a strategic shift in focus from recent Fridge Raiders campaigns. Kerry Foods […]
Ethnic dairy drinks brand Nomadic has launched a new range of Kefir drinks with design by multidisciplinary studio Carter Wong. Available in three flavours – lemon, raspberry and natural – the Kefir range is a fermented probiotic milk drink with live cultures that aid digestion and gut health. Carter Wong delivered the wider brand identity […]
