Home improvement retailer Wickes, is the first brand in its industry to launch a campaign on TikTok, partnering with leading global influencer marketing agency, TAKUMI. The #MyWickesMyWay campaign, which involved seven content creators each producing a video on the social media platform, is designed to drive awareness of Wickes’ range of products and reach a […]
During the Cold War, a Soviet invasion of the Nordic countries was never far away. Most young people of today are not well-informed of what the Cold War meant to the Nordics and what was at stake. Call of Duty: Black Ops Cold War hyper targeted in-game campaign from VIDEOS on Vimeo. Reaching the unreachable in […]
Kylie will star in its new ROXi TV ad, launching across the UK this Friday on over 100 major UK TV channels. Kylie will join the likes of Robbie Williams as a ROXi Curator sharing her personal playlists for the first time, exclusively on the ROXi Made-for-TV music entertainment experience.
UK music streaming innovator ROXi announces pop legend Kylie Minogue will star in the new ROXi TV Ad Campaign which debuts nationwide on over 100 UK TV channels later this week. ROXi’s TV ad campaign features Kylie singing ‘Magic’, a single from her just released, critically acclaimed chart-topping, album ‘Disco’. The TV ad, created by […]
Boots Christmas campaign launches with a focus on kindness and value
Boots has launched its Christmas campaign, centred around acts of kindness, care and great value for all. Boots ‘What the World Needs Now’ campaign recognises that it has been a year like no other and acts of care and kindness are what is needed most. To help, Boots will provide hygiene essentials to some of […]
How will children remember 2020? UNICEF USA invites us to make a choice, reminding us that we’re at our best when united, as part of its newest campaign developed in partnership with the community London. “We Won’t Stop” underscores the notion that the worst times tend to bring out the best of people. It serves […]
The toy superstore brings magic and play to the forefront of this year’s campaign Oscar is back and his imagination takes on the whole world Delving further into the If I were a Toy idea, the advert asks the question if you were a toy what would you be?
Toy superstore giant, Smyths Toys Superstores, has revealed its Christmas advert for 2020, “If the World Were a Toy”, with Oscar returning to our screens once more. Following a fun tease campaign this week across social channels, seeing iconic landmarks transform into must-have toys, the TVC is intended to bring some more magic and play into […]
- Initiative developed in partnership with JUMP, Havas Media Group’s content and partnerships hub, and Havas Media - Push sees giffgaff work with the world’s largest social publisher, LADbible Group to reacquaint the nation with the contents of their drawers for any old mobile phone handsets, with the ambition of starting to create a circular economy
giffgaff is launching a new anti-consumerist content push with the help of social publisher LADbible Group, ahead of Black Friday. The initiative was developed in partnership with JUMP, Havas Media Group’s content and partnerships hub, and Havas Media. With the aim of engaging with a savvy, progressive audience of 25 to 44-year-olds, and positioning giffgaff as a disruptor […]
Conceived by Ad Agency Africa Powerful #LetHerRun Movement Aims To Stop Discrimination Against Female Athletes Like Caster Semenya #LetHerRun Movement and a Coalition Formed by Former Athletes, Scientists, and Doctors Defies the World Athletics Positioning on Female Athletes
There is a group of female athletes banned from participating in official sports competitions because they have above average natural testosterone levels. Considered by some as a sign of intolerance, prejudice and lack of empathy, this standard has prematurely ended the career of dozens of athletes and threatens the journey of several world class runners […]
Today, New Balance Football launches their global ‘Beware the Lion’ brand campaign featuring footballer Sadio Mané. The campaign aims to drive widespread awareness of New Balance’s unique relationship with one of the World’s best players. The campaign has been created with ZAK – The Next Gen creative agency. The campaign is created to elevate the characteristics […]
NGO Free a Girl opens third School for Justice in Nepal - and asks women worldwide to use their voice as a petitioning tool in support of the 2 million children who are sexually exploited every year worldwide
Hollywood star Famke Janssen and 2018 Nobel Peace Prize winner Nadia Murad are helping to launch #voiceforjustice, an international campaign from the NGO Free a Girl asking women all over the world to support child survivors of sexual exploitation by raising their voices. Every year 2 million child victims are sexually exploited worldwide, the vast […]