With unmatched grit, determination and service Fayetteville State University, an original Historically Black College and University (HBCU), has seen generations through to achieving betterment in their lives. But not enough is understood about FSU in the community… even though so many on-campus opportunities exist. So when FSU needed a brand refresh and increased visibility for […]
Brand collaborated with agency partner FCB London and developer PRELOADED There’s a toilet training crisis in the UK. Over the last decade, the age that kids leave nappies behind has risen from 12-18 months to 3-4 years*, with more than nine in 10 teachers reporting having at least one child in class who is not […]
New technologies, artificial intelligence, virtual friends and increasingly immersive video games are taking us further and further away from reality. Faced with this paradigm, the latest campaign of the Region of Valencia shows real places, activities, experiences and moments. The new campaign developed by Serviceplan Spain encourages tourists to have unique, unfiltered experiences, while reflecting […]
Advertising agency and brand production studio Humanaut has created two videos to support the launch of client Garden of Life’s Vitamin Code gummy products. Garden of Life is the #1 brand in the natural products industry. The agency created two 15-second spots that will begin airing August 14, one for the brand’s Women’s Multivitamin and the other […]
Set to take the brand to an exciting new place in communicating their tech expertise, Currys has announced the launch of a new brand platform called “Beyond Techspectations”. Created by AMV BBDO with media strategy developed by Spark Foundry, the aim of “Beyond Techspectations” is to show how Currys goes above and beyond in everything […]
The agricultural tech company tapped VSA Partners to make this complex story clear. Ever.Ag, a leader in agricultural software, data, analytics, and finance, recently unveiled a new campaign that challenges the limitations of phrases like “farm to table.” The campaign highlights how its solutions help folks working in the global food supply chain manage and optimize the […]
The AA, the UK’s leading driving services business, launches the next phase of its fully integrated marketing campaign, “It’s Ok, I’m with the AA.” The Gate alongside lead media agency, Goodstuff, developed the campaign and evolved communications and media strategy. “It’s OK, I’m with the AA” shows how the AA’s multi-service provision gives its members […]
Raleigh-based agency Baldwin& won creative and media duties for Palo Alto-based client Opener. The company produces BlackFly, the first all-electric fixed-wing vertical takeoff and landing (eVTOL) aircraft, which is in the late phases of envelope expansion and enhancement in advance of a general release. Opener conducted the first manned eVTOL flight in 2011 and has […]
Channel 4.0, Channel 4’s digital-first strand for YouTube, is launching its first ever social branded series ‘Ready or Not?!’ and first ever ecommerce campaign with e.l.f. Cosmetics. ‘Ready or Not?!’ sees content creator Adeola Patronne and special guests dive headfirst into unfamiliar worlds of work while expressing their true selves through style, makeup, and skincare. […]
Captain Morgan is today launching its first ever pan-African campaign, ‘Spice On Africa’ and debuting a vibrant new pack design following the global launch of the Spice On campaign last year. The new high tempo TVC is set against Nigerian Afrobeats singer, songwriter Yemi Alade’s upbeat track ‘Baddie’ and is voiced by award-winning comedian Mpho Popps in South Africa and multi-talented music artist Barak Jacuzzi in Kenya. Yemi is a cultural force across Africa, and with […]