As part of the campaign shareable GIF stickers series celebrating Singapore women role models will be launched on International Women’s Day
In a Year of Celebrating SG Women as designated by the Ministry of Social and Family Development, BBH Singapore has joined hands with gender advocacy group AWARE to celebrate and honour admirable Singapore women by turning them into literal ‘social’ icons on social media. The campaign #ShesAnIcon will see the two organisations collaborating with locally-based women illustrators to launch a […]
Wunderman Thompson’s new campaign for Avon, “My Story Matters,” invites Avon representatives and customers from all over the world to share stories of the ways in which the brand has made a difference to their lives. Thousands of women and men have already contributed to the campaign’s “My Story Matters” gallery, which celebrates stories of strength, grit and determination, from […]
London-based ad agency, AML Group, have created a print and digital campaign for The Big Exchange – a new online platform aimed at investors who want their savings to have a positive impact on the planet. Created by the founders of the Big Issue alongside a number of business partners including AML Group – […]
A new campaign to lift our spirits and fuel our determination to put lockdown behind us is being launched on Thursday by a collective called Sooner including Sir Nigel Bogle and others. In contrast to the severe mood and tone of the majority of the government’s pandemic communications, the Sooner campaign strikes a more positive […]
Kimbo’s new TV campaign ‘Una Tazza di Napoli’ (A cup of Naples) celebrates the beauty of Naples and heritage of the historic Neopolitan Coffee Brand.
Kimbo’s new campaign titled ‘Una Tazza di Napoli’ (A cup of Naples) has launched on prime time Italian TV and captures ‘l’Anima di Napoli’ (the soul of Naples) in a light and breezy 60’ TVC starring the iconic Neopolitan coffee brand’s Ambassador Serena Autieri. Brand Ambassador Serena Autieri narrates the TVC in a beautiful sing […]
• New report examines the long-term consumer trends out to 2030 and the impact of the pandemic.
• Tech-enabled health and well-being set to be the main goal of all consumers out to 2030.
• Environmental concerns have increased during the pandemic, catalysing a new wave of consumer activism.
• COVID-19 has fuelled appetite for eSports and virtual gaming as consumers worry about mass gatherings.
• Many brands will be challenged by the growing power of online retailers.
Today sees the launch of the dentsu consumer vision ‘The Age of Inclusive Intelligence’, which charts the long-term consumer trends that will shape the next decade. The research shows how the pandemic has accelerated many of the long-term trends facing brands, drawing on in-depth interviews with world-renowned futurists, academics, authors and experts, together with multiple proprietary […]
After launching its 5G in November 2020, Orange is teaming up with Apple and its new iPhone 12 to explore the full potential of this new network. The film, named “First Steps”, directed by Rudy Rosenberg, brings us to this unique moment of a child’s first steps. A moment that is reinterpreted here in an […]
M3 is celebrating a high-profile account win after it was appointed as the creative agency for MG Motor UK Ltd, one of the UK’s best-known automotive brands. The full-service advertising agency, with offices in Albrighton, Birmingham and London, fought off competition from rival Midlands and national agencies to secure the contract. A dedicated team of […]
Independent creative agency Mamapöol today launch ‘Wave’ along with global brand Hitachi for their next-generation Finger VeinID in Europe. The campaign is currently running across Europe on digital and social media channels. The film uses the simple, friendly gesture of a wave to show how people can glide through a border control checkpoint, revolutionising the way the […]
