Handicap International Minesweeps for the Innocent Victims of Landmines

Handicap International Minesweeps for the Innocent Victims of Landmines

Recreation of iconic 90s game Minesweeper spearheads multi-channel awareness and fundraising campaign by Mutant to help innocent civilian victims of landmines There are over one million active mines around the world ready to explode, maiming or killing innocent civilians. Imagine living in constant fear of stepping on a landmine while simply walking to work, or that […]

Intermark Group’s Alabama Tourism Department Campaign Is for the Birders

Intermark Group’s Alabama Tourism Department Campaign Is for the Birders

The nation’s largest psychology-driven marketing firm, Intermark Group, has created an integrated marketing campaign for client Alabama Tourism Department’s (ATD) “Year of Alabama Birding” (YoAB). The ATD has invited bird lovers to flock to the state to observe the 430 bird species within its borders and immerse themselves in dynamic activities to enjoy the sights […]

Royal Mail’s new campaign features award-winning poet recognising the important role of posties

Royal Mail’s new campaign features award-winning poet recognising the important role of posties

Created by AMV BBDO, “In Good Hands” highlights the warmth and humanity in the relationship between posties and customers Royal Mail has unveiled the first major new campaign featuring the end line “In Good Hands”. It celebrates the hardworking people we know and love who deliver our parcels – the posties – and the role […]

Publicis agencies create bold new campaign for men’s mental health charity HUMEN, asking the question: Ever feel like the world is closing in on you?

Publicis agencies create bold new campaign for men’s mental health charity HUMEN, asking the question: Ever feel like the world is closing in on you?

HUMEN, the mental health charity leading a movement to improve and maintain men’s mental health, and to change the face of what it means to be a man, launches the campaign as part of Men’s Health Month. It also comes ahead of The HUMEN Space 1:1 project. This new venture will allow the charity to […]

Tampon for men aiming to reduce gender dysphoria

Tampon for men aiming to reduce gender dysphoria

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry. Research has […]

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