• New creative platform positions Virgin Media, as the leader of superior connectivity, with the fastest WiFi guarantee of any major broadband provider, meaning customers can stream YouTube content, with the promise of 20Mbps in every room or get money back
• The bold ad ‘Highland Rider’ characterises Virgin Media’s WiFi guarantee and reliable connectivity through the visual metaphor of a highland cow riding a motorbike
Today, Virgin Media together with VCCP London releases ‘Why walk when you can ride?’ an integrated brand campaign to launch Virgin Media’s WiFi guarantee, demonstrating the internet provider’s commitment to delivering superior connectivity, reliability, and speed. The light-hearted and playful campaign will roll out throughout the UK across multiple formats and leads with a hero […]
The First Division A champions support struggling local farmers by launching locally produced veg box merch,
created by Mutant
Sports merchandising is a huge source of revenue for football clubs, from kits to homeware to toys. But Belgium football club Club Bruges have launched a unique new kind of merch – locally grown vegetable boxes – which helps to support their large fan base of struggling local farmers beset by tough operational conditions. Club […]
Saatchi & Saatchi UK has launched a new visual identity for the NBA, which features in Hoop Cities, a new eight part, in-language docuseries exploring the culture, history and connective power of basketball in Europe. The dynamic visual identity uses the basketball court to frame the narrative, and leverages Saatchi & Saatchi’s conceptual design and […]
Leading contextual intelligence company announces $1 billion media spend milestone
GumGum, a contextual-first, global digital advertising platform, today announces that it has broken the $1 billion dollar ad spend milestone. The Contextual Advertising global market is projected to be a $335.1 billion market by 2026 and is a targeting method that is inherently privacy-forward and does not require the use of a consumer’s personal data. […]
Interactive experience by Energy BBDO and makemepulse enables parents and children to connect in the kitchen
Butter brand Kerrygold have launched ‘The Magical Pantry’, a globally accessible interactive experience which enables parents to bring their children into the world of cooking by combining magical children’s stories, and Kerrygold recipes, into a unique digital experience that offers parents and their children a way to connect in the kitchen. Young cooks and their […]
With the men’s World Cup fast approaching and the Lionesses victory at the women’s Euros earlier this year, the campaign featuring Kylian Mbappe, Jack Grealish, Sam Kerr, Chloe Kelly will run between 21st September – 8th November to drive awareness of FIFA 23, the most complete EA SPORTS FIFA title ever. The campaign will run across multiple […]
In this sequel, AMV BBDO brings back the iconic scientist to interact with his local community and demonstrate how smart meters can help British people to better manage their energy use
Launch of the latest campaign from Smart Energy GB. Created by AMV BBDO, the integrated campaign shows how a smart meter can help the British public to better manage their household budgets and save energy – which, with the current energy crisis, has never been more important. Transporting physicist Albert Einstein from the 1950s to […]
For the 2022 back-to-school season, iconic outdoor retailer L.L.Bean tapped creative and production partner Conductor Productions to take on the brand’s advertising campaign, according to Co-Founder Noah Lydiard. Previously, Conductor produced a spot called ‘Sun Smart’ for L.L.Bean’s sun-blocking apparel launch in spring 2022. For the L.L.Bean back-to-school campaign, they were tasked with producing 0:30, […]
Campaign speaks to Balinese community, artisanship, and sustainability that inform design
Artisan handcrafted jewellery brand John Hardy has turned to full-service creative agency Standard Black to launch “Craft as Ritual,” a brand-focused multimedia marketing campaign that brings the company’s Balinese traditions and values to life to appeal to its audience of luxury consumers—as well as new, younger shoppers interested in handmade items and sustainability. John Hardy | Fall 2022 Campaign […]
Hip-Hop Artists Partner with Dating App to Create New
Voting Anthem to Empower and Uplift a New Generation of Voters
BLK, the largest dating app for Black singles, is bringing the heat this Fall with a spicy collaboration between legendary female rapper Trina and rising rap superstar, Saucy Santana. BLK, who recently released an in-app Election Center, has teamed up with the Florida icons to create an audacious new voting anthem, No Voting No Vucking, […]
