Wunderman Thompson UK’s inclusive integrated campaign launches new reward keys for IKEA Family across 30 markets.

By on    Advertising, Latest, Marketing  

The latest addition to the IKEA Family loyalty offering, dynamic and personal reward keys, aim to reward customers not only for purchases and spend but engagement with the brand too. With Wunderman Thompson UK, IKEA launched their newest benefit; reward keys from IKEA Family with a multi-market integrated campaign aimed at ‘Every Shaped Family’.

Wunderman Thompson UK’s inclusive integrated campaign launches new reward keys for IKEA Family across 30 markets.

Wunderman Thompson UK’s inclusive integrated campaign launches new reward keys for IKEA Family across 30 markets.

Serviceplan Transforms PENNY Store in Berlin into Vegas-style Wedding Chapel

By on    Advertising, Experiential, Latest, Marketing  

Wedding Bells in Berlin’s Wedding district: On the memorable wedding date of 22/2/2022, 22 adventurous couples tied the knot in the aisles of German supermarket PENNY in ceremonies performed by an Elvis impersonator. For one day, Serviceplan Campaign transformed the store into a Las Vegas-style Wedding Chapel, generating huge media attention and successfully staging the wedding as the ultimate discount product: a fully immersive and affordable experience.

Serviceplan Transforms PENNY Store in Berlin into Vegas-style Wedding Chapel

Serviceplan Transforms PENNY Store in Berlin into Vegas-style Wedding Chapel

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