BC2 will help brands to unlock their full growth potential with a modular approach to accessing products and services designed to grow brand equity and business performance. Bountiful Cow, a leading independent media agency, has introduced a new brand consultancy, offering specialised services to address the full spectrum of growth challenges facing brands today. Named […]
Agency founder Michael Pavone will continue as CEO in role focused on expansion Pavone Group has announced new roles for its leadership team that will see company founder Michael Pavone transition to a singular focus as CEO, while agency partner John Bassounas is promoted to president. The moves are aimed at ushering in a new era […]
Noel (Hamilton) Bunting joins Publicis•Poke as Chief Creative Officer. Bunting will start in January and report to Charlie Rudd, Group CEO of Publicis•Poke, Leo Burnett and Fallon. In her new role as CCO, Bunting will be responsible for supercharging Publicis•Poke’s creative output for the UK and globally. She will be working across Publicis•Poke’s wide variety […]
Deep Focus, the award-winning creative and media agency most recently known as Big Village Agency, is taking back its name under the new ownership of Bright Mountain Media (OCTQB: BMTM). Big Village Insights will continue to operate as Big Village and will serve as a partner to Deep Focus for continuing consumer research and business […]
Work will begin immediately on reshaping the brand’s loyalty programme Following a competitive process, itsu has appointed TMW Unlimited, part of UNLIMITED, as its new CRM partner. This is the first time the brand has appointed an external CRM creative agency. The company, which sells Asian-inspired, healthy food, recently reported record monthly revenues, 73% growth […]
Wolff Olins is bolstering its creative firepower, with the appointment of two new creative directors, following new business wins in recent months. Andy Khatouli and George Adams join the global brand consultancy from creative studios Oddigy and DesignStudio, respectively. Adams joins from DesignStudio in Australia, where he spent nearly four years building the agency’s APAC […]
In line with Born Ugly’s ambitious growth plans, the creative change agency has appointed Shelly Greenway and Tim Greenhalgh as its newest Non-Executive Directors. As the Founder and Creative Director at Like a Moth and former CCO at Landor & Fitch, Tim has over 35 years industry experience. He has worked with esteemed brands including […]
Splendid Communications continues to grow its client base and capabilities with the acquisition of streetwear fashion and action sports specialists, DIY Creative. The team joins Splendid Communications today, bringing a roster of clients including DC, Impala, Quiksilver, Roxy and Shiner. Set up in 2017 by husband and wife creative duo – Kylie Griffiths-Wilson and Carl […]
Full-service digital agency Human has hired Paige Epsky as account director, Rob Hofferman, VP, Managing Director announced today. For more than 10 years, Epsky has worked in the ad industry helping clients build genuine, authentic consumer relationships around their brands. She comes to Human after working as director of account services at Minneapolis’ Electric Advertising […]
Global socially-led creative agency We Are Social today launched the latest edition of its annual trends report, Think Forward 2024. This year’s report, titled ‘The Social Reckoning’, examines how, in a backdrop of increased commercialisation and commodification, people on social media are rethinking and reframing their worth. They are examining the value derived from their […]