M&C SAATCHI Boosts Creative Leadership With Promotion Of Tom Kennedy

- Kennedy takes on new Creative Director role following period of growth for the agency - Has led award-winning M&C Saatchi Group campaigns including Invesco “Times Change” and Christie’s “Own the Controversy”

M&C SAATCHI Boosts Creative Leadership With Promotion Of Tom Kennedy

Following a period of significant growth, M&C Saatchi has boosted its creative leadership with the promotion of Tom Kennedy to a newly created Creative Director position. Kennedy is stepping up to Creative Director from his current role as Senior Art Director. He joined M&C Saatchi Group in December 2018, originally working at customer agency LIDA, which merged with M&C […]

Cavai helps Barcelo.com to re-engage North American travellers with Caribbean destinations in the post-Covid era

Cavai’s conversational cloud helped the resort and hotel chain re-engage with its main market and reawaken desire for travel by delivering more effective, personalised advertising

Cavai helps Barcelo.com to re-engage North American travellers with Caribbean destinations in the post-Covid era

 Cavai, the leading conversational advertising cloud has been collaborating with BMind, a strategic consultancy committed to enabling digital transformation, and its client Barceló, to drive phenomenal ROI on advertising projects without the need for third-party cookies, through its unique, conversational ad formats. The challenge was to re-engage North American travellers to Barcelo.com’s Caribbean destinations in the […]

Covatic launches A-Type, a solution to the ID and privacy challenge faced by the Digital Advertising industry

A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed to be GDPR, CCPA and Apple ATT safe and doesn’t require users to login.

Covatic launches A-Type, a solution to the ID and privacy challenge faced by the Digital Advertising industry

Covatic launches A-Type, a solution to the ID and privacy challenge faced by the Digital Advertising industry

TDC PR appoints former group account director of ScienceMagic.Inc Rachel Bowen as director

TDC PR appoints former group account director of ScienceMagic.Inc Rachel Bowen as director

TDC PR, the global communications consultancy serving the creative, design and tech sectors has appointed Rachel Bowen, former group account director of ScienceMagic.Inc (formerly The Communications Store) as director.   The senior appointment follows on from the agency’s continued growth in recent years and forms part of the business’ wider plans to scale internationally.  As part […]