RAPP rebrands strategic consulting offer and promotes Caroline Parkes to leadership role following Proximity merger

RAPP rebrands strategic consulting offer and promotes Caroline Parkes to leadership role following Proximity merger

RAPP is rebranding its strategic consulting offer as the Experience Team and has promoted Caroline Parkes to head the division in the new role of Chief Experience Officer, leading a group of 41 experience strategists. Parkes, who was previously Head of Strategic Consulting at RAPP, reports to the agency’s Global Chief Strategy Officer, Shiona McDougall. […]

MACMILLAN CANCER SUPPORT Creates new Online Tribute Fund Following Digital Overhaul By WPNC Digital

Macmillan Cancer Support is unveiling a new tribute fund website to help donors remember loved ones while raising vital income for the charity.

MACMILLAN CANCER SUPPORT Creates new Online Tribute Fund Following Digital Overhaul By WPNC Digital

WPNC Digital has worked with Macmillan Cancer Support to modernise the service, which can be viewed here, using its inMem® platform. While the charity already ran a tribute fund, an update was required to make it mobile friendly and improve overall user experience. Tribute funds are viewed as an important part of the grieving process for friends and relatives […]

Nature’s Bounty Appoints Initials for UK Re-launch

Nature’s Bounty Appoints Initials for UK Re-launch

Initials, the independent creative agency, today announces its appointment by global vitamin and supplement leader, Nature’s Bounty®, to handle the brand’s UK re-launch. Initially launched in the UK in 2017, the brand is a relative newcomer to the local market and is looking to build on the success that it has enjoyed for decades across […]

#UpForCollab platform launch

New initiative launch offers ad creatives a lifeline during pandemic ● Launch of #UpforCollab AI powered marketplace ● Showcase for creatives, producers and creators who have lost work during the pandemic

#UpForCollab platform launch

A new initiative titled #UpForCollab (www.eyeem.com/upforcollab/for-creatives) launches today. A powerful, free-to-use platform open to the creative industry globally to showcase the work and profiles of creators economically affected by the Covid-19 pandemic. It’s a new dedicated resource for creatives available for work to connect with brands and agencies in the advertising, creative and media industry. The new […]

Anne Stagg named UK CEO for dentsu’s Customer Experience Management offering and the first CEO of Merkle UK

Anne Stagg named UK CEO for dentsu’s Customer Experience Management offering and the first CEO of Merkle UK

dentsu UK & Ireland has announced the appointment of Anne Stagg as the CEO of its Customer Experience Management Line of Business (CXM), and the first UK CEO of Merkle. Anne will lead a business of 940 people at Merkle while also overseeing delivery across dentsu’s CXM Line of Business which incorporates data and analytics, CRM, commerce, media, […]

FutureBrand North America Appoints Eliza Yvette Esquivel as New Chief Strategy Officer

Microsoft, Mondelez veteran joins agency leadership team to spearhead strategic offerings in North America

FutureBrand North America Appoints Eliza Yvette Esquivel as New Chief Strategy Officer

Brand transformation company FutureBrand North America, today announced the appointment of its new Chief Strategy Officer, Eliza Yvette Esquivel, effective immediately. In her role, Eliza will lead and build client teams across the agency, while developing and executing transformative strategic work for their global roster of clients. She will serve as a member of FutureBrand’s […]

Industry leaders rally to provide support as one in ten marketeers lose their job

CIM found that up to 1 in 10 marketeers have been made redundant ‘What Next?’ launched to help cope with expected ‘jobs bloodbath’ Alliance of Independent Agencies and PRCA endorse scheme

Industry leaders rally to provide support as one in ten marketeers lose their job

With the nation back in lockdown and redundancies expected to skyrocket, virtual agency network Pimento has teamed up with leaders in the world of HR, finance, and wellbeing to provide support for those who find themselves out of work.  Research by the Chartered Institute of Marketing estimates that almost 40,000 people – one in ten of the […]

Ebiquity appoints Ruben Schreurs into newly created role of Group Chief Product Officer

Ebiquity appoints Ruben Schreurs into newly created role of Group Chief Product Officer

Leading independent media and marketing consultancy Ebiquity plc today announced the appointment of Ruben Schreurs to the newly- created role of Group Chief Product Officer. Schreurs’ appointment – part of a broader restructuring of the group under new CEO Nick Waters – signals Ebiquity’s focus on scaling the client value of its existing strong product […]

Organic appoints George-Andrei Ionita as Senior Developer

Organic appoints George-Andrei Ionita as Senior Developer

Digital agency Organic has appointed George-Andrei Ionita as its new Senior Developer.  George joins the Development team as a new permanent addition after a successful four months as a contractor. He will be reporting to Organic’s Head of Development, Joe Webber across all Organic clients. George will be focusing on leading back end development across multiple projects […]