Iris London strengthens leadership team with senior operations and production appointments

Iris London strengthens leadership team with senior operations and production appointments

Global creative agency Iris London has strengthened its leadership team with the appointments of Ali Proctor-Walsh as Head of Operations and Vicci Whitlow as Head of Production, further investing in the expertise and experience underpinning the agency’s next phase of growth. Ali brings with her 18+ years of experience across creative, technology and innovation to support the […]

WPP Enterprise Solutions Signs Strategic Collaboration Agreement with AWS to Operationalize Agentic AI for Leading Brands

WPP Enterprise Solutions Signs Strategic Collaboration Agreement with AWS to Operationalize Agentic AI for Leading Brands

Multi-year agreement deepens WPP Enterprise Solutions’ role as a specialist commerce and customer experience partner helping enterprise brands operationalize production-grade generative and agentic AI on AWS. WPP Enterprise Solutions, the global business transformation operating unit of WPP, today announced it has signed a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services, Inc. (AWS). The agreement accelerates how […]

VCCP’s inevidence shakes up B2B advocacy with new positioning and homegrown leadership duo

VCCP’s inevidence shakes up B2B advocacy with new positioning and homegrown leadership duo

inevidence appoints female CEO and MD powerhouse duo Melissa Talbot and Kate Hickson VCCP’s advocacy marketing specialist arm, inevidence, has today announced the promotion of Melissa Talbot to CEO and Kate Hickson to Managing Director as they spearhead a new supercharged offering. inevidence’s strategic business pivot will enable greater customer-powered growth for its clients and is backed […]

It’s Time for Your Agency to Exercise Its M&A Muscle

It’s Time for Your Agency to Exercise Its M&A Muscle

5 questions to guide your workout plan By Zihla Salinas, CEO, Yes& When independent agencies think about growth, the usual suspects show up first: new business, talent, maybe a sharper brand story—all important, of course—but there’s another growth muscle too many agencies don’t train until they need it: M&A. And by then, it’s usually too […]

The Digital Voice™ PR agency adds Parallel to its client roster

The Digital Voice™ PR agency adds Parallel to its client roster

The Customer Suitability platform becomes the fifth company in five weeks to appoint The Digital Voice™ as its agency of record The Digital Voice™, the specialist B2B PR and amplification agency for the adtech and technology marketing sector, has announced it has been selected by Customer Suitability platform, Parallel, as its agency of record in the […]

Publicis London promotes Katie Hibbard to Chief Strategy Officer

Publicis London promotes Katie Hibbard to Chief Strategy Officer

Publicis London has promoted Katie Hibbard to Chief Strategy Officer. As CSO, Hibbard will lead strategy across the agency’s international client portfolio, which includes Power of One clients and brands such as Fosters, Electrolux and Marriott Bonvoy. Alongside overseeing the agency’s strategic direction, Hibbard will working closely with CEO Trent Patterson and CCO Noel Bunting […]

Lonsdale+Partners Appoints Jocelyne Henri Danet as Group Managing Director

Lonsdale+Partners Appoints Jocelyne Henri Danet as Group Managing Director

Independent branding and design network Lonsdale+Partners has announced the appointment of Jocelyne Henri Danet as Group Managing Director, effective 1 July. Working alongside President Frédéric Messian, Henri Danet will drive commercial momentum and growth for the Group. She will lead business units across Paris, Singapore and New York including brand and design agency Lonsdale and […]

Product of the Year Spotlight on… Nutty Kitchen

Product of the Year Spotlight on… Nutty Kitchen

Whitworth’s Commercial Director of Health, Phil Gowland, talks clean labels, weeknight cooking and gets to the kernel of the product that’s sending plant-based consumers ‘nuts’ for a protein that was sitting in their cupboards this whole time. Tell us about your product and why it resonates with the consumer Whitworths Nutty Kitchen Supermince is a […]

Yes& Invests in Higher Education with the Hire of Kimberly Hallman as SVP

Yes& Invests in Higher Education with the Hire of Kimberly Hallman as SVP

Veteran marketer to lead the agency’s education and nonprofit practice Yes&, a leading independent, fully-integrated creative agency, today announced that Kimberly Hallman has joined as Senior Vice President, Workstream Lead, where she will lead its education and nonprofit practice. In the role, she will guide work for universities, research centers, foundations, and cause-based organizations, supporting […]