Clarion has been named ‘PR Company of the Year’ at the Drinks Business awards. Announced at a ceremony on Tuesday (21st May) at London Wine Fair, Clarion beat stiff competition from other communications agencies to take the crown. Judges praised the agency’s ongoing impressive activations and drinks press office for its clients including Aldi and […]
Global socially-led creative agency We Are Social has released a new report which helps brands tackle hate speech during major sporting events. Titled ‘Braving The Backlash: How Sports Brands Can Take a Stand on Social’, the report has been written by We Are Social Sport and covers two key issues that are likely to result in online […]
Creative agency Clever Creative has hired Dania Aguayo as head of Strategy and Emily Palmer as group account director. Clever has been redefining the art of brand innovation, strategy, and transformation for nearly 20 years. Women owned and led from day one—Clever has always stood at the forefront of creative excellence, setting new standards in […]
The PPA today announces the appointment of Mel McVeigh as its first Head of Digital to support members digital growth strategies. McVeigh is an experienced product and technology leader, multi-disciplinary visual artist and arts trustee at Photoworks UK. Working in collaboration with Sajeeda Merali, PPA CEO, McVeigh will be responsible for shaping, creating and implementing […]
UKSAFC will work with C.A.N.’s 180+ members in working to break the economic link between advertising and harmful content The UK Stop Ad Fraud Coalition (UKSAFC) group – a collection of advertising professionals, policymakers, technology providers and agencies committed to tackling all forms of advertising-funded crime and fraud in the United Kingdom – has been […]
Scope3 Data Shows that SeenThis Technology Emits Less Carbon Than Conventional Ad Serving Adaptive streaming specialist SeenThis has contributed its data to and published its ad formats in the Scope3 collaborative sustainability platform. Users can now select SeenThis formats and discover their emissions directly in the Scope3 UI. SeenThis has built their solution on streaming […]
Sid Lee London, the recently formed specialist sport hub of global group Sid Lee, has added further creative firepower to its growing team with two senior hires. Laura Randall, previously Creative Director at Iris where she led the agency’s work with adidas, assumes responsibility for the creative output of Sid Lee London; delivering client work […]
Wilkinson Sword, the heritage brand part of the Edgewell portfolio, has launched ‘The Blade Masters since 1772’, a major repositioning campaign to humorously showcase the brand’s 250-year expertise in blades. Created by the independent creative agency, Pablo, the new campaign will launch across Wilkinson Sword’s 29 European markets and represents the brand’s most significant marketing […]
Out-of-home media owner 75Media has more than quadrupled its team in the last year, from eight to 43, leading to it taking over the lease of a larger Leeds HQ at 6 Wellington Place. The Leeds-based, UK-wide network, is forecasting and on track to meet a 470% growth in revenue year-on-year for 2024. Its portfolio […]
Global socially-led creative agency We Are Social has hired one of the industry’s leading figures in influencer marketing, Thibault la Droitte, as director of influence in the UK, elevating the agency’s reputation as a leader in the space. La Droitte will be responsible for overseeing all aspects of influencer marketing for We Are Social, with a focus on […]