For the first time in 44 years, BBH has launched a new visual identity Driven by the same progressive spirit that has defined the agency for over four decades, BBH (Bartle Bogle Hegarty) today unveils a refreshed visual identity that honours its storied heritage while sharpening its focus on the future of creative excellence. Since […]
Rooted in Caffrey’s long-standing brewing expertise, this new 3.4% ABV recipe is a smoother alternative designed for today’s drinker. Steeped in heritage but with a contemporary flavour profile, it is set to become a modern classic. We created a premium feel by embracing the beauty of black across every touchpoint; from glassware to lenses, tap […]
A global brand refresh of skincare brand Simple has launched, elevating its Active Skin Barrier Care range to create a clearer distinction from its core range. Designed by international branding and design consultancy Lonsdale, the new identity reaffirms the Unilever brand’s expertise in uncomplicated, effective, and affordable skincare. The new range is rolling out in […]
Independent brand agency Brandon is pleased to share news of its collaboration with household cleaning brand Fabulosa, which includes the launch of a new visual brand identity system, portfolio architecture strategy, and packaging design system. “Fabulosa might just be the greatest challenger brand story post-Covid. In 2019, Mike and James Sharpe identified an opportunity for […]
F&F HUB is a new concept from Family & Friends, bringing together human-centred insight, brand strategy and creativity in one agile offer. Built for brand owners, brand guardians and in-house teams, F&F HUB aims to deliver a fresh approach to FMCG branding and innovation for today’s world. F&F HUB is driven by the belief that brands need […]
forpeople, a global creative studio, has partnered with international development charity Tree Aid to deliver a comprehensive pro bono rebrand, unveiled today alongside Tree Aid’s new website launch. Centred around how trees and people can thrive together, the bold new brand strategy and visual identity focus on highlighting and empowering the communities across Africa that are behind […]
BritBox, the leading streaming service for British television in North America, Australia and the Nordics, has unveiled a refined new brand identity designed in partnership with creative company Sibling Rivalry. Building on BritBox’s existing equity and profitable position in the market, Sibling Rivalry’s brief was to evolve, rather than reinvent, the brand for today’s viewer. […]
Marylebone Cricket Club (MCC), owners of Lord’s Cricket Ground, has unveiled a new visual identity for its team London Spirit, with strategy led by creative agency of record VCCP and branding and design agency SomeOne. After investment from the US-based tech investment group Tech Titans (which includes CEOs from some of the world’s largest tech companies) The Hundred team London Spirit’s brand has been reimagined […]
GU – Simply Irresistible Derek&Eric has completed the first ever global rebrand of Gü, rolling out worldwide this month. Business Challenge Founded in 2004, Gü’s innovative identity cut through the competition, helping to bring their vision of indulgent, restaurant style desserts into the home. Today, Gü has an enviable level of recognition, with iconic products such […]
After more than eight decades as Celebrity Series of Boston, the venerable arts organization enters its next chapter as Vivo Performing Arts, unveiling a new name and visual identity created in partnership with Colossus. The project marks a decisive recalibration for a 100-year-old institution seeking to honor its legacy while opening its doors wider to contemporary audiences […]