Diversity media network Brand Advance extends partnership with Brand Metrics

Brand uplift measurement now available for all campaigns across the Brand Advance publisher network

Diversity media network Brand Advance extends partnership with Brand Metrics

Following a year with the Swedish technology company, Brand Metrics – which works with publishers to demonstrate the effectiveness of digital advertising – diversity media network Brand Advance has agreed to expand the relationship after seeing how clients value the brand lift measurements. Brand Metrics enables publishers to prove the effectiveness of digital ad campaigns […]

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

After a successful campaign in March this year, summer trip sales went up by 70% in Sweden – KLM Royal Dutch Airlines together with creative agency partner M&C Saatchi Stockholm now follow up with a more high tech approach: The refund billboard. By detecting cold symptoms the billboard can effectively remind Swedes that for whatever reason, may it be a […]

BOMBAY SAPPHIRE opens Supermarket at the Design Museum, an art installation to show that creativity is essential

As public art institutions and galleries remain closed, the brand has teamed up with the Design Museum to welcome much-missed visitors through its doors. In a project launched by AMV BBDO and Ogilvy PR, all items are designed by a collective of emerging artists and will be available both at the shop and online.

BOMBAY SAPPHIRE opens Supermarket at the Design Museum, an art installation to show that creativity is essential

BOMBAY SAPPHIRE opens Supermarket at the Design Museum, an art installation to show that creativity is essential

Inskin Media partners with Right Thing.Media to offer effective, brand-safe social impact advertising at scale

Inskin Media partners with Right Thing.Media to offer effective, brand-safe social impact advertising at scale

Inskin Media, which specialises in high impact digital advertising, has partnered with Right Thing.Media (RT.M) to amplify brand campaigns with social impact messaging within Inskin’s brand-safe marketplace. Together, they deliver social high impact campaigns and positive social change via the power of advertising. With Inskin’s high impact formats proven to deliver 15 times the attention of standard […]

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