The Ozone Project launches Manchester-based regional hub

The Ozone Project launches Manchester-based regional hub

As part of its latest investment plans, The Ozone Project has opened the virtual doors on a dedicated, Manchester-based regional hub to super-serve agencies and advertisers in the North. The creation of the northern hub sees Bill Dennett join the premium digital advertising platform in the role of Senior Agency Partner. As Ozone’s first regional […]

World Health Organization and Out There Impact join forces to use the power of mobile to prevent the ongoing spread of COVID-19 as world awaits vaccine rollout

Global campaign looks to reach hundreds of millions of global citizens by early 2021, sharing reliable, accurate and engaging information, via mobile, on how to prevent infection and help contain the spread of COVID-19

World Health Organization and Out There Impact join forces to use the power of mobile to prevent the ongoing spread of COVID-19 as world awaits vaccine rollout

Out There Impact, the impact division of mobile advertising and data monetisation company Out There Media, committed to using the power of mobile technology for the greater good, today announced that it is collaborating with the World Health Organization (WHO) to launch a global mobile education campaign looking to contain the ongoing spread of COVID-19. […]

Appetite Creative Creates Global Content Hub For PI Healthcare

Appetite Creative Creates Global Content Hub For PI Healthcare

PI Healthcare, experts in stakeholder strategy for the global healthcare, device, biotech and pharmaceutical industries, has partnered with leading creative technology studio Appetite Creative to launch a global content hub. “Targeting leaders in the healthcare profession, the content hub we created is anchored in Brussels and Tel Aviv, with users assigned to the most relevant […]

OLIVER wishes clients and staff a Merry Christmask with new Instagram filter

Celebrate a rather unusual year with OLIVER’s novelty Santa beard, made entirely from face masks

OLIVER wishes clients and staff a Merry Christmask with  new Instagram filter

OLIVER – the only company to exclusively design, build and run in-house agencies and ecosystems for brands – has today launched a new Instagram filter that wishes clients and staff a Merry Christmask.  To celebrate a rather unusual Christmas in 2020, OLIVER has created the ‘Christmask’ – a novelty Santa’s beard, made entirely from face […]

“GIVE FOR GOOD”Lacoste Transforms Its Delivery Slips Into A Gesture Of Solidarity For Those In Need

“GIVE FOR GOOD”Lacoste Transforms Its Delivery Slips Into A Gesture Of Solidarity For Those In Need

Because the best proof of elegance is to play collectively, Lacoste and BETC are endingthis very particularyear by setting up an operation in favourof Apprentis d’Auteuil—a French association that has been working since 1866 for the education, training and social and professional integration of young people throughout France. Between December 14 and 20, all orderssent […]

Burger King Changes Its Logo To Sponsor The Female Stevenage Football Club

Following the Success of the Stevenage Challenge Campaign which Hacked FIFA20, Burger King® is now Sponsoring the Female Stevenage FC Team to Promote Inclusivity

Burger King Changes Its Logo To Sponsor The Female Stevenage Football Club

Last year, the Burger King® brand announced it was sponsoring Stevenage FC, the fourth division men’s football club. The aim was to turn a real-world League Two team, into the biggest club in the online gaming world. Now, the home of the Whopper® wants to do the same with the club’s women’s team. To support inclusivity in the sport, the Burger […]

BBH Singapore launches new app, Running Stories, that combines fitness and entertainment with real time data to create dynamic audio stories you can run to

BBH Singapore launches new app, Running Stories, that combines fitness and entertainment with real time data to create dynamic audio stories you can run to

BBH Singapore has created a new fitness and audio entertainment platform specifically designed for runners. Running Stories is a new audio entertainment fitness app that casts you as the protagonist in a story and uses real-time data to build an augmented audio narrative that integrates with your surroundings and keeps you ‘enter-trained’ on runs.  The thrilling […]

‘Leading By Example’ gives Audi and Tottenham Hotspur fans exclusive access to one of the world’s best Head Coaches

‘Leading By Example’ gives Audi and Tottenham Hotspur fans exclusive access to one of the world’s best Head Coaches

With access to football games and live sporting events limited this year, Audi, as part of its sponsorship of Tottenham Hotspur, has launched a campaign to help football fans get inside the mind of Head Coach Jose Mourinho. ‘Leading by Example’ is an intimate conversation that combines elements of a TED Talk and a post-match […]

Brands must shift attention to RCS to avoid wasting a staggering $917.2 billion in digital media budget by 2028

Brands Will Waste 99.9% Of Banner Advertising Spend This Year

Brands must shift attention to RCS to avoid wasting a staggering $917.2 billion in digital media budget by 2028

Brands will waste 99.9% of digital advertising spend on digital banners, this is according to the findings of an independent report published by business messaging intelligence experts, Mobilesquared. This highlights the extremely poor return on investment achieved by digital banner advertising today—for every $1 million invested, just 0.1%, or $1,000 derives value for brands, resulting […]

Finally the impact of wealth investment on the world can be explored

Today the ‘Google Earth for investors’ launched, the first public platform that shows the global impact of investments.

Finally the impact of wealth investment on the world can be explored

The way that people invest money has a big impact on how the world evolves. So far, making financial profit has been the key incentive for the majority of investors. But with the increasing urgency of global societal and environmental issues, long-term investments require a completely new perspective, one that helps maintain the world through […]

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