New York branding and design studio Trollbäck+Company has created a substantive, industry-disrupting brand identity for IRIS, a next-gen audio technology start-up promising to revolutionize the way we see, live, and experience sound. In advance of its July 28th IRIS Flow Headphones launch, Trollbäck+Company delivered a compelling brand foundation, logo and visual identity to position IRIS’ patented […]
LAB worked with Citrix to develop a campaign using psychology and neuroscience principles.
Digital agency LAB, part of the LAB Group of agencies, is partnering with Citrix, the global digital workspace leader, in Europe to launch a major digital campaign. The campaign is designed to drive conversation with a digitally savvy audience in key verticals, including financial services, retail and professional services, through hyper-personalisation. LAB has worked with Citrix to develop a tool which invites people […]
As the shift to online shopping continues in the wake of Covid-19, Criteo delivers an omnichannel offer that synchronises product recommendations and local inventory
Criteo, the global technology company powering the world’s marketers with trusted and impactful advertising, has today announced the extension of its partnership with Lengow, an impactful platform for e-traders to develop the visibility and profitability of their product ranges. The partnership will transform retailers’ ability to target offline customers by helping them to deliver more meaningful […]
Saddington Baynes levels up the standard online car configurator, creating a more interactive and immersive user experience with real-time technology.
Using innovative technology to promote their first fully electric car was a no-brainer for Honda. To capture the newness and freshness of the launch – happening first in Sweden, followed by other European markets – whilst also emulating the experience traditionally associated with dealerships, the European brand commissioned integrated production studio Saddington Baynes to develop […]
Last year, nearly 6 million minutes of Summer songs were streamed each day during the Summer season on Spotify Free. While summer may look a bit different this year, feel-good playlists are ideal for throwing your window open or heading outside to soak up some sun, so it’s no surprise that we’ve seen a 245% increase in summer-themed playlists in […]
Committed to supporting women in tech, Unlimited creates a ‘Greenshoots Hub’ to help accelerate ideas and provide marketing and communications consultancy
UNLIMITED announces a strategic partnership with investor network Angel Academe to give founders further firepower to accelerate into 2021. With a proven record of helping clients like Twilio and Zuora move from scale-up to IPO, and more recently enabling clients like Taxly and Cera Care lead in digital innovation, UNLIMITED is making a specific commitment […]
The Van Gogh Museum relaunched its website with a design refresh, a new interactive content format, better accessibility and smart features intended to inspire a global audience. Dept digital agency led the concept and creative direction of the project and partnered with tech agency Q42 for development. Martijn Pronk, Head of Digital Communication at the […]
People have different attitudes towards COVID-19 depending on their age and gender, according to new research by The Futures Lab. Uncovering a ‘COVID Divide’, the results suggest that brands need to tailor their marketing campaigns to reflect the differences in order to maximise effectiveness. The study found that the pandemic is affecting younger people more […]
Starcom UK makes it more accessible to measure viewability and brand safety metrics for paid social campaigns with Integral Ad Science
Starcom, the human experience company, has today announced the expansion of its partnership with global leader in digital ad verification, Integral Ad Science (IAS), to improve the measurement of paid social campaigns. IAS provides detailed insights into viewability and ad exposure duration, which will help Starcom improve brand safety, as well as ad fraud, within […]
With access to dental services inconvenienced due to movement restrictions resulting from the COVID-19 pandemic, Colgate-Palmolive & global brand experience agency, VMLY&R India have launched Colgate – Dentists for Me, a new teledentistry service that connects people in India to dentists across the country, free-of-charge. Launched during India’s countrywide lockdown, the service takes forward Colgate’s mission of […]