The FAB Awards provided a bit of much needed cheer this week with the 25th Edition of their Awards streamed “online” on YouTube. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 25th FAB Awards! FAB extended an open invitation to the entire Marketing Communications […]
The adaptive streaming tech platform and the global integrated ad specialist will enable emissions minimization and increased efficiency for clients’ campaigns Adaptive streaming tech platform SeenThis has announced a partnership with DSP, Adform, as both companies continue to strive to minimize carbon emissions from the digital supply chain while improving and modernizing the online ecosystem. […]
There are 2 million autistic people in Brazil and one of their characteristics is the difficulty in communicating with their families and, consequently, with the world. One of the means of communication for most autistic people are visual communication cards that help them communicate about basic activities, such as peeing, drinking water, listening to music […]
The collaboration will help to minimise CO2 emissions produced by digital advertising campaigns Digital entertainment and media platform Azerion and adaptive streaming specialist SeenThis today announce a groundbreaking partnership to enable emissions savings from more sustainable delivery of campaigns across Australia and New Zealand. Azerion ANZ combines creativity and technology for brands through high-impact rich […]
Ads-for-good platform to eliminate data waste and minimise carbon emissions by making a range of video and display ad units streamable Ads-for-good platform Good-Loop today announces its partnership with adaptive streaming tech platform, SeenThis, to minimise the carbon footprint of its purpose-powered ad units. The collaboration will see the B Corp-certified company gain access to […]
From the creativity of Serviceplan Italy and the commitment of Sisal to responsible gambling, Meet A.D.A. is born, the creative project that tells the story of an Artificial Intelligence system designed to counter risky gambling behaviors. A.D.A. (Anti Dependence Algorithm) is an Artificial Intelligence system that arises from Sisal’s strong focus on technological innovation and behavioral […]
The UK’s leading creative agency VCCP, is today launching an AI creative agency called faith. The new agency will act as the Group’s Generative AI creative shop, producing work for new and existing clients and through a pioneering partnership with two universities will also act as an explorative R&D hub. The agency launches globally and […]
In a global first, GumGum and Playground xyz have offered a joint solution which fuses contextual and attention-based advertising technologies to secure tangible results for Domino’s UK & Ireland. Faced with an increasingly competitive and crowded market, Domino’s worked with the respective experts in context and attention to help maximise consumer awareness of its ‘50% […]
Saint Elmo’s and the Long COVID Europe patient network are raising awareness about Long COVID by bringing real symptoms into the worlds of Elden Ring, Minecraft and The Witcher 3. The new level of difficulty called Long COVID Mode allows millions of gamers around the world to experience how tough life gets with Long COVID. […]
Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 25th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]