Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

By on    Advertising, Experiential, Innovation, Latest, Marketing, Mobile  

Building "Every Home" block by block: In a social stunt, Serviceplan Bubble and O2 made the key visual of the recently launched "Every Home" campaign an interactive experience using Minecraft. The final stages of the “Every Home” build starring well-known gaming influencers and the start of the competition was streamed live on Twitch. The result: 270,000 viewers, more than three hours of live streaming, 4.7 million minutes watched (time spent with brand) and 1,200 participants in the raffle.

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

By on    Advertising, Innovation, Latest, Marketing, Mobile  

BT launches its latest advertising campaign, Broadband Nightmares, which takes the form of a short horror film to showcase the power of BT’s Halo 3+ Hybrid Broadband in combatting the nation’s broadband frustrations The latest campaign which dramatises the nightmares broadband delays can cause, celebrates BT’s hybrid broadband backed up by EE, the UK’s best mobile network The campaign launches 6th May and leads with a 30-second TV ad

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

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