International business development consultancy The Great Pitch Company has hired Sasha Orr as its Lead Consultant in the UK. Working with founder and CEO Marcus Brown, Sasha will head up key client accounts in the UK and will be responsible for the company’s continued expansion across the EMEA region. With over 25 years of integrated […]
Gigaclear, the broadband provider specialising rolling out full fibre to under-served rural communities has appointed The Gate as its strategic brand and creative partner. The collaboration follows The Gate’s successful win in a competitive pitch process held in March earlier this year. Next week marks the launch of “The Giganaut” the first fully-integrated marketing campaign developed by The […]
German sprinter and Olympic champion Alexandra Burghardt’s 22-year career journey is at the heart of film celebrating resilience as a key quality for athletes “The distance between dream and reality is perseverance” Just how much endurance does a sprinter need? The answer is: a lot more than you think. A new campaign by Swiss sportswear […]
Younger Millennials Consume Content Across All Formats Equally InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released insights from its 2023 survey about streaming subscription behaviour and found that younger consumers’ content preferences show a significant shift in the types of content they gravitate toward. The survey shows […]
Data-driven email marketing specialist preps raft of new products and services and builds out new advisory board Customer acquisition specialist esbconnect has successfully completed a management buyout. CEO and co-founder Suzanna Chaplin takes the reins and will steer the company’s first-party services into the cookieless ecosystem, at a time when email is finding fresh relevance […]
Carbon1 is helping to advance sustainability in the digital supply chain with SeenThis’ adaptive streaming technology. SeenThis, the adaptive streaming technology specialist, is thrilled to announce a strategic partnership with Carbon1 in South Africa. This collaboration aims to empower South African brands by delivering faster, high-quality digital advertising while significantly minimising carbon emissions. Together, Carbon1 […]
Striking illustrations by Rob Pybus on ad vans outside Waitrose and Majestic look to shake shoppers out of wine buying habits EveryFriday has created a bold and playful campaign for independent wine retailer Vino Vero, designed to stop wine drinkers in their tracks and draw them away from mass produced wine towards independent producers. The […]
Modern Formula creates launch campaign Full-service media agency Modern Formula (MoFo) has designed a digital creative and paid social campaign for Instagram and Facebook to support the launch of e-bicycle company Euphree’s City Robin X+, an e-bike that is billed as “Better, stronger, and more comfortable.” Euphree is a practical e-bike alternative for eco- and […]
New campaign by HAMLET for Reno Monroe model highlights the WOW factor of its new pro-portrait lens Consumer electronics giant OPPO have launched the Monroe series of their Reno 10 model of mobile phone with a new global campaign created and produced by international production studio HAMLET. Directed by Tucker Bliss through HAMLET, ‘Can I […]
Splendid Unlimited will integrate with TMW Unlimited’s Performance Marketing and SEO teams TMW Unlimited (part of UNLIMITED) is launching new specialist digital agency, TMWX. The new agency combines the digital design and development specialists who formerly sat within Splendid with TMW Unlimited’s Performance Marketing and SEO teams. TMW Unlimited’s proposition is to combine stand-out creativity […]