The UK’s biggest stocks brand, Knorr, announces its long-awaited return to the nation’s TV screens as part of its £6m ‘#CheatOnMeat’ campaign. Featuring the popular cooking duo, The Hairy Bikers, the TV ad aims to raise awareness of the brand and encourage people to #CheatonMeat this Veganuary and beyond. The television ad will feature The Hairy Bikers surprising a staunch meat-lover […]
‘Significant investment’ in steamed rice range kicks off with TV spot from Havas London
Leading British rice brand Tilda has unveiled a new advertising campaign for its steamed rice range – the start of a seven-figure marketing investment into a range which will represent the brand’s focus across 2021. Elevate Your Plate – the first major above-the-line campaign for the product range – positions TildaSteamed rice as an integral part to so […]
On the so-called most depressing day of the year, SheSays are hosting a new type of virtual event, intended to boost spirits and help the creative community to come together for some old-fashioned conversation.
With isolation and separation continuing to affect the creative industry, there is a sense that Blue Monday might impact people’s mental health even harder this year. This is the driver behind the SheSays ‘Blue Monday – Lighten The Load’ campaign, which aims to support the SheSays community – and anyone else who needs it – […]
Serviceplan Group, Europe’s leading independent communication group, announces the appointment of Carole Giroud as the Managing Director of its French “House of Communication”. The “House of Communication” is the home of the core Serviceplan Group brands; Serviceplan, Mediaplus, Plan.Net and Solutions. The goal is to further build up and establish the highly integrated offering of […]
The Protect campaign brings to market the world’s First Expedition Grade Parka made from recycled bottles to launch the partnership between Shackleton and the Blue Marine Foundation.
Dirt & Glory Media announce the launch of the Protect campaign and the Protector Parka on behalf of luxury expedition clothing brand Shackleton. Shackleton designs and develops performance apparel for people living and working in the world’s extremes. Driven by exploration and innovation, the company is built on the values of polar titan Sir Ernest […]
Spark Foundry, the acceleration agency, has announced a new TV sponsorship for Clarins. Clarins will be launching a new product “Clarins – Total Eye Lift” on Sunday 17th January 2021, the same day that ITV launches its new series – Finding Alice – a new contemporary ITV drama about a woman who has lost her husband. […]
Lucky Generals has promoted its joint-head of account management and Co-op lead Cressida Holmes-Smith to the position of Managing Director as it begins bringing through its next generation of leadership. Cressida has been with the agency for three years. In that time she has not only bedded in the complex Co-op account but also grown […]
Wunderman Thompson’s Robyn D’Arcy analyses the year’s ‘most depressing’ day and its role in 2021
An insight as obvious as Collins Dictionary’s word of the year being ‘lockdown’: 2020 was a struggle. It was the year we took to Google in droves to ask ‘what does unprecedented mean?’ and awkwardly flung the word into emails like never before. Our analysis found that levels of anger, sadness, fear and dread on […]
Branding and design consultancy Silk Pearce has collaborated with Royal Mail to develop a range of collectibles and gifts marking the 70th anniversary of founding of the UK’s National Parks. The UK’s National Parks were founded in the same post-war rebuilding effort as the NHS, and as the outcome of decades of public effort to […]
Today, Ebiquity plc world leaders in media investment analysis, announces the appointment of Paul Williamson as Managing Director of its North America business. Headquartered in New York, Paul will report to Nick Waters, CEO, and will join Ebiquity’s executive leadership team. Paul brings a stellar track record in global trading, investment, business strategy and growth […]