Helping the UK to stay as active and healthy during lockdown
Vitality has today announced a new campaign to provide valuable support to both their members and beyond during this unprecedented time. Focusing on supporting the nation’s wellbeing whilst operating within the current Government restrictions, ‘Vitality At Home’ reflects the brand’s core purpose of helping people live active, healthy lives, even in these challenging and unprecedented circumstances. […]
Carlsberg is supporting bars in its homeland of Denmark by asking people to adopt a keg, which they can fill up virtually from home now and exchange for real beer in a real bar as soon as they are able to reopen. To take part, all beer-drinkers need to do is enjoy a bottle or can of […]
Hot Pickle, the award-winning London-based creative agency, has launched a no-nonsense “get stuff done” division to meet the unique needs of today. Prior to the pandemic, Hot Pickle was a 25-strong business creating experiences for some of the world’s biggest brands including: Magnum, Guinness, Coca Cola, Hovis and Pokémon. With a need to (temporarily) change […]
Working alongside AMCO, a company that specialises in artificial intelligence (AI) camera technology, a collective of agencies led by Alistair Gammell from Earnie (Threepipe) is helping to deliver COVID-19 thermal screening at sports and events globally. Using a system similar to security screening, special cameras linked to AI software can detect high temperatures in individual […]
Age UK, in tandem with creative agency Brave have launched a new film starring Jim Broadbent to support the Charity’s £10m Coronavirus Emergency Appeal. The donations will ensure that the charity vital advice and information line can continue to safely help the older people who feel lonely, but also will help funding food supplies and […]
The British Red Cross has launched a new TV advert as part of its wider ‘Kindness will keep us Together’ campaign, to reassure the public that although this virus may keep us apart, kindness will keep us together. The advert premiered on national television this week on ITV, Channel 4, and Sky amongst others. It will run for two weeks and […]
St. Luke’s is launching a new film to reinforce the #STAYHOMENOW message as the government extends the lockdown across the UK. The film to be shared on social media features UK frontline keyworkers, actors and singers speaking the words of the 1939 song “We’ll Meet Again” made famous by Dame Vera Lynn, which she recently re-recorded with […]
Over the past 3 weeks, #StellaArtois has launched a program in more than 10 countries across the world to support local bars and restaurants during the COVID-19 crisis. Through a gift-card matching program, Stella Artois has been able to raise more than $2.5 million in 3 weeks for these local businesses, and has the ambition […]
In memory of Eilidh McHugh, the uniquely tailored digital experience will support patients and families during the COVID-19 lockdown and beyond
Beatson Cancer Charity (BCC) today announces the launch of its new website and associated innovative new service ‘My Light’, brought to life in partnership with digital transformation agency Equator. Designed to help vulnerable patients and their families by offering personalised and practical information around their cancer journeys easily online, ‘My Light’ is needed more than ever now […]
- Bushell joins from digital agency Valtech, where she was Commercial Director
- Will be responsible for overall revenue growth of LAB Group agencies, which include LAB and Reflect Digital
LAB Group has announced the appointment of Harpreet Bushell to the newly created role of Chief Growth Officer. Bushell joins from digital agency Valtech, where she spent just over two years as Commercial Director, with responsibility for new business. As a member of the global alliances team for Microsoft and Sitecore, Bushell developed joint lead generation […]