As American Express presents BST Hyde Park celebrates its 10th year, AEG Global Partnerships, the team behind the naming rights and partnership activations at the festival, is looking back at some of the highlights and how these activations continue to enhance the experience of millions of festivalgoers. Since the festival’s inception a decade ago, the […]
Wimbledon fever is upon us, and the world’s most famous Grand Slam tennis tournament steeped in history and prestige kicked off this week. Wimbledon will be beamed to tennis fans around the world. In celebration of this significant event, Polo Ralph Lauren eyewear – part of EssilorLuxottica brands portfolio – unveils the new Polo Ralph […]
The FAB Awards provided a bit of much needed cheer this week with the 25th Edition of their Awards streamed “online” on YouTube. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 25th FAB Awards! FAB extended an open invitation to the entire Marketing Communications […]
Lushly illustrated and animated series, ‘Rich Taste, Less Waste’ tells the story of Cambio’s eco-friendlier, easy-to-recycle coffee pods Cambio Roasters (Cambio), the fair trade, easy-to-recycle coffee pod company on a mission to reduce waste caused by single-serve coffee consumption, is launching its first-ever national brand campaign and platform, “Rich Taste, Less Waste.” Cambio was founded by […]
Leading games company, Asmodee UK, has teamed up with word-of-mouth marketing agency, Come Round, to launch a nationwide house party marketing campaign aimed at reaching out to hard-to-reach casual board gamers. The campaign, which took place throughout March, was a resounding success, generating a significant buzz across social media platforms and at retail. 500 strategically […]
Moose Toys, the leading toy company, has teamed up with word-of-mouth marketing agency, Come Round, for a nationwide in-home marketing campaign for its popular toy line, Magic Mixies. The campaign kicked off during the February half-term holidays and aimed to raise awareness of the Magic Mixies product range among families across the UK. As part […]
Aston Martin has launched an all-new environment on its multi award-winning online configurator, welcoming customers to spec their own perfect car within the Aston Martin Aramco Cognizant Formula One™ Team’s pit garage. In what is a world first amongst any automotive manufacturer, customers, fans, and dealer partners can now virtually specify any of Aston Martin’s […]
The BRIT Awards has teamed up with word-of-mouth marketing experts, Come Round, to engage with authentic UK households on the night of the BRIT Awards 2023. This year’s ceremony was held on a Saturday night for the first time, and this Party Marketing campaign was designed to create organic buzz and excitement around the event. […]
Celebrating a shared passion for the craft of music, Sizzer partners up with Goodhouse and Downtown for the Originators Tour. The Originators will bring three breakthrough artists to three major cities – London, Berlin, and Paris – introducing the sound of the future to the creative industry and beyond. Amsterdam-based independent music agency Sizzer is […]
Life isn’t without struggles, we know that. That’s why Popeyes Singapore and Happiness Saigon are launching the Chicken Hotline. A toll-free number you can call to vent about your struggles and receive a free 6 piece Buttermilk Chicken Nuggets – so you can enjoy some *piece* of mind. Popeyes, the authority on fried chicken, is […]