VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Dolphin OOH to further expand access to premium DOOH inventory across the United States. The partnership delivers access to over 5,000 digital screens across major US cities, generating more than 50 million monthly impressions. Dolphin‘s network spans […]

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

‘Eurocamp opens the door to more’ showcases the range of facilities and activities on offer across the brand’s campsites, villages and resorts Creative studio Squad has devised a new brand campaign for holiday company, Eurocamp, which aims to attract a new generation of customers from across the continent. Spanning cinema, TV, OOH, radio and social, […]

Good Food launches Good Health, trusted, hype-free health and wellness advice for a social-first audience

Good Food launches Good Health, trusted, hype-free health and wellness advice for a social-first audience

Good Food, the UK’s leading food media brand, has announced the launch of Good Health, a fresh new sub-brand showcasing trusted health journalism content aimed at social audiences hungry for clarity and science-based advice. Good Health posts health videos 5-6 times a week on Instagram, TikTok and YouTube created by the expert in-house team, alongside curated content from specialist contributors delivering accessible and […]

The 28th FAB Awards Are Now Open For Entries!

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Trade Marketing, Craft, […]

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore have launched a new ad campaign for Marriott Bonvoy, the global hospitality group’s award-winning loyalty programme, built around one simple idea: loyalty can be easy. Most travellers assume loyalty programmes are made for frequent flyers or business elites, take a lot of effort and are not worthwhile for those who […]

HELLOFRESH GROUP APPOINTS READY10 TO HELLOFRESH AND GREEN CHEF BRIEFS

HELLOFRESH GROUP APPOINTS READY10 TO HELLOFRESH AND GREEN CHEF BRIEFS

Ready10 is celebrating a double pitch win, having been appointed by HelloFresh Group as the retained consumer PR agency for both HelloFresh and Green Chef. It will see the consumer agency handling creative communication programmes for both meal kit brands in the UK following a competitive pitch process. Ready10 will exclusively deliver culture-first, fame-driving campaigns in […]

ASICS Launches Global ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ by The Beach Boys

ASICS Launches Global ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ by The Beach Boys

New campaign demonstrates how moving with ASICS transforms body and mind ASICS today unveiled its new global brand campaign, “Move Your Body, Move Your Mind,” featuring a reimagined version of The Beach Boys’ timeless hit “Good Vibrations.” The campaign reinforces ASICS’ 75-year commitment to the transformative power of movement for physical and mental wellbeing. The […]

E.ON Next focuses on satisfying consumers’ energy savings cravings with new brand platform

E.ON Next focuses on satisfying consumers’ energy savings cravings with new brand platform

E.ON Next, the customer-first energy supplier, is focusing on the feel-good side of cutting bills with its new “Saving Seekers” brand platform. The campaign launching this January, aims to boost consideration, build trust in a sector beset by cynicism, and drive action for the brand. Driving the strategy is the insight from customers that they […]

PUREGYM CELEBRATES THE FEEL-GOOD POST-WORKOUT GLOW IN NEW GLOBAL CAMPAIGN

PUREGYM CELEBRATES THE FEEL-GOOD POST-WORKOUT GLOW IN NEW GLOBAL CAMPAIGN

McCann’s campaign moves beyond category conventions to mark a new era for the brand PureGym has launched a vibrant new campaign designed to capture the unmistakable “feel-good glow” gym-goers experience after a great workout as well as the lasting positive impact exercise has on their everyday wellbeing. Created in partnership with McCann in Manchester, the […]

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