NBA ALL-STARS NIKOLA JOKIĆ AND JIMMY BUTLER REVEAL THEIR NBA LIFE ON THE ROAD IN NEW HOTELS.COM CAMPAIGN

NBA ALL-STARS NIKOLA JOKIĆ AND JIMMY BUTLER REVEAL THEIR NBA LIFE ON THE ROAD IN NEW HOTELS.COM CAMPAIGN

Two of the Biggest Names in Basketball Check in as Hotel Pros in Their First-Ever Spots for a Travel Brand As the Official Travel Partner of the NBA, Hotels.com unveiled today a campaign spotlighting the ultimate road warriors — NBA players — who spend half of the season traveling and staying in hotel rooms. The campaign, […]

CLARION CAPTURED BEHIND THE SCENES FOR C4 SHOW ‘ALDI’S CHRISTMAS SECRETS’

CLARION CAPTURED BEHIND THE SCENES FOR C4 SHOW ‘ALDI’S CHRISTMAS SECRETS’

Clarion will feature as part of brand-new Channel 4 show, Aldi’s Christmas Secrets, airing Monday 18th December at 9pm. The communications agency is captured behind the scenes as it brainstorms, plans and executes the nation’s first ever bottomless Pigs in Blankets Restaurant, after being briefed by Aldi to create brand love in the run up […]

Sun-Maid Raisins Break Up with Fruitcake in Holiday Campaign

Sun-Maid Raisins Break Up with Fruitcake in Holiday Campaign

Sun-Maid raisins are “breaking up” with fruitcake just in time for the 2023 holiday season, the Sun-Maid Growers of California recently announced. The decision to split with the holiday dessert many people love to hate—88% report an aversion to the often regifted delicacy—includes a desire to find a new dessert partner that showcases the versatility […]

COLMAN’S TO ‘BRING THE HEAT’ FOR FESTIVE FIXTURES

COLMAN’S TO ‘BRING THE HEAT’ FOR FESTIVE FIXTURES

Colman’s, the UK’s number one mustard brand, is reigniting its historical partnership with Norwich City FC to ‘Bring the heat’ for the Canaries’ festive fixtures. The ‘Bring the Heat’ theme celebrates the hot and spicy flavours of Colman’s English mustard and the rich local heritage of the original English mustard brand, which is still processed in […]

EAGER launches playful London-wide campaign to tease shoppers about fruit juice dilemmas

EAGER launches playful London-wide campaign to tease shoppers about fruit juice dilemmas

Fruit juice company EAGER, has launched its first outdoor advertising campaign embodying the brand’s irreverent spirit and playfulness – lifting the lid on everyday juice problems (that aren’t really problems). Inspired by insights from their ‘Extra Ordinary Survey’ – a tongue-in-cheek survey that asked juice drinkers up and down the country questions about juice, life and […]

UK TV PRICING SLIDES INTO DEFLATIONARY TERRITORY IN 2023, ACCORDING TO ECI MEDIA MANAGEMENT’S Q4 MEDIA INFLATION UPDATE

UK TV PRICING SLIDES INTO DEFLATIONARY TERRITORY IN 2023, ACCORDING TO ECI MEDIA MANAGEMENT’S Q4 MEDIA INFLATION UPDATE

The economic context and continued shift to streaming put pressure on UK TV pricing in 2023, while next year’s sporting and election events are likely to fuel growth in media spend across the board ECI Media Management has released its Q4 Media Inflation Update, revealing that in the UK, TV pricing has fallen overall in […]

Cogent helps local charity fight homelessness with ‘Eviction Survival Kit’ billboard

Cogent helps local charity fight homelessness with ‘Eviction Survival Kit’ billboard

All People All Places (APAP), a charity dedicated to helping vulnerable people overcome homelessness, has today unveiled a hard-hitting new billboard in London, filled with items essential for surviving on the streets in the harsh winter months. The billboard is the brainchild of APAP and Cogent, an independent marketing agency that counts high-profile brands among […]

BMB wins Kerry Dairy Consumer Foods advertising brief with remit to drive growth of brands

BMB wins Kerry Dairy Consumer Foods advertising brief with remit to drive growth of brands

BMB has been appointed lead strategic and creative agency for Kerry Dairy Consumer Foods, home to the UK and Ireland’s leading dairy and plant-based brands including Strings and Things Kids Snacks, PURE, Dairygold and Charleville brands. BMB pitched against three other agencies (undisclosed) to win the account in a process organised by the AAR. BMB […]

The world’s most famous burger gets its own autograph created by 256,000 fans

The world’s most famous burger gets its own autograph created by 256,000 fans

Ever since McDonald’s created the Big Mac in 1967 the burger has had an economic index named after itself, a museum dedicated to its history and in Sweden people order a Big Mac every third second. Despite its celebrity status, Big Mac has been lacking something most icons have – an autograph! Therefore, McDonald’s Sweden […]

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