The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – announce the Jury Chairs for the 25th edition of the awards. The Awards Programme recognises the critical contribution that outstanding creative work makes to build brands, it identifies and rewards the leading practitioners from over 60 countries, and it acknowledges their contribution to […]
Industry executives named as support for under-30s initiative to advance publishing sector The PPA today announces that Jane Wolfson, chief commercial officer, Hearst UK will be the chair of its Next Gen board. The appointment will see Wolfson help steer the new board of 15 members who will be announced following a recruitment process in […]
Award winning technology TV series, Lenovo Late Night I.T., created in partnership with global technologybusiness Lenovo and world-leading media and entertainment company CLICKON returns for a second season. The new series is fronted once again by Emmy nominated comedian, writer, and cultural critic Baratunde Thurston. With different guests joining him in each episode, the new season of late-night conversations […]
Adnami’s partnership with the largest media group in the Nordics follows hot on the heels of new appointments as it continues its expansion Ad tech company, Adnami, has been approved by Schibsted and Amedia, the largest media group in the Nordics, to deliver its high impact formats which cut through a fragmented media landscape, delivering […]
Cruise ship brand takes over all of Immediate’s digital inventory today, March 16th Immediate Media Co announces its largest ever one day commercial partnership, with P&O Cruises for the launch of its new ship, Arvia. The cruise ship brand is taking over all of Immediate’s digital inventory for one day, today March 16th. The one […]
FEATURING REAL LIFE UGC SELFIES FROM WEROADERS, CHEEKY COPY AND A DRIVE FOR COMMUTERS TO GET THEIR RUSH WITHOUT THE ‘HOUR’ ● In a huge London takeover, WeRoad will be unmissable across 3,700+ billboards, tube carriages, tube stations and bus shelters ● WeRoad is keeping it real, with every campaign image captured by IRL WeRoaders experiencing trips […]
FD Mediagroep works with BNR and Brand Metrics to deliver key audio study FD Mediagroep has joined forces with BNR to carry out the first listener-wide study in the Netherlands that also includes Podcasts as an advertising medium. In alliance with Brand Metrics, a unique methodology has been developed that provides unique insights into the […]
TV inflation continues to fall but remains significantly higher than other media types Global media inflation remains high but forecast to be lower in 2023 than last year’s predictions UK media inflation is predicted to reach 3.8% in 2023, down from 4.0% in 2022, according to the ECI Media Management’s 2023 Media Inflation Report, which is released today. […]
The right message is what counts when you want to reach several million consumers at the right moment. C&A has dedicated itself to this topic and put its European media budget out to tender. The task is to make C&A the “most human centric fashion brand” in Europe. Mediaplus International was convincing in the pitch […]
Transport for London (TfL) and the Greater London Authority (GLA) have confirmed Wavemaker has been selected to be the media planning and buying agency on behalf of the GLA Group for marketing and behaviour change projects and public consultations, following a highly competitive pitch process. As a result of the selection, the opportunity will be open […]
