VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, today announced a programmatic partnership with RZK Digital, Brazil’s largest digital media operator in urban bus terminals, strengthening the presence of programmatic DOOH across Latin America. RZK Digital operates an expanding network of over 800 digital screens across 43 urban terminals, set to reach more […]
Wanderlust Content will continue its mission of producing award-winning broadcast, digital, and branded content under the leadership of Executive Producer Ben Consoli, appointed by Allyson D’Amario following the recent passing of founder Eric D’Amario in June of 2025 D’Amario, who launched Wanderlust Content in 2017, built a respected creative studio serving clients including Fidelity, Hood, […]
Electronic Arts and Mother Los Angeles are back with a second live-action film campaign, this time for the Battlefield franchise’s first-ever free-to-play offering – Battlefield REDSEC. On October 10th, Electronic Arts and Battlefield Studios launched Battlefield 6™, the ultimate all-out warfare experience. EA and Mother LA partnered to bring Battlefield 6 squads to life in […]
StrawberryFrog, the independent, full service, creative advertising agency, has built a retro-styled video game, built entirely with AI tools. The video game, “Outleap,” was designed to emulate 80s arcade games like Mortal Kombat and Street Fighter and serve as a metaphor and a sales tool for the agility and creativity that make independent shops more aligned […]
Report shows that social media ads are the number one source of brand discovery for younger internet users We Are Social, the socially-led creative agency, and Meltwater, a global leader in media, social and consumer intelligence, have released Digital 2026, their latest annual report on social media and digital trends worldwide. Digital 2026 reveals major milestones in internet […]
New research shows 10% uplift in purchase intent among viewers of home screen ads, and even stronger impacts when combined with ads on Samsung TV Plus Samsung Ads, the advertising arm of Samsung Electronics’ media division, has opened up advertising on the home screen of Samsung Smart TVs to non-endemic brands for the first time. […]
Wireless price cuts rarely feel fun. Metro by T-Mobile is changing that with The Price Drop Drop, a new campaign that takes a $10/month discount and turns it into fashion. The concept comes from BarkleyOKRP, the independent agency behind Metro’s creative work. To dramatize the savings, Metro partnered with Mía Lee, a South Side Chicago artist whose […]
Influencer Campaign Will Demonstrate Power of Swag for ‘Kick-Ass’ Internet Brand Joybyte, the influencer-led social marketing agency, has won the influencer management business for Sticker Mule, the Internet’s favourite custom printing company. Joybyte will manage influencer strategy, activation and promotions and be responsible for 20 to 40 influencer activations per month. The agency will scout, vet […]
Promotes Ali Olson to COO, Taps Gayle Malcolm as VP of Client Success The Social Lights, a leading social-first marketing agency, today announced a strategic restructure focused on social intelligence and continuing to scale fast-growing influence services alongside key leadership appointments. Ali Olson has been promoted to Chief Operating Officer, joining the agency’s all-female executive […]
Work from Preacher promotes Favor’s enhanced H-E-B Now offering; ups the ante on ‘How Texas Orders In’ Favor Delivery, the only delivery app by and for Texans, is making it easier than ever for Texans to order in, especially when it comes to getting last-minute grocery essentials in a pinch. Through the Favor app’s enhanced […]